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A Tamron lens design.
Tamron has designed a compact 75mm f/1.4 prime – and I think there will be plenty of takers

By Alan Palazon Published

News A new Tamron patent revealing a compact, lightweight AF 75mm f/1.4 full-frame prime has emerged, and I think it would make a splash

News
Render of Tamron's CP+ 2026 stand featuring Back to the Future
Great Scott! You HAVE to see the plans for Tamron’s 'Back to the Future' collab at the CP+ camera show

By Mike Harris Published

News Tamron charges up the Flux Capacitor and hurtles towards its optical future with an intense Back to the Future-themed booth at CP+ and a trip back through its 75-year history

News
A close-up of the Tamron-Link on a lens in a photographer's hands
This odd new camera accessory lets photographers and videographers control a lens from a smartphone for focus tricks

By Hillary K. Grigonis Published

NEWS The Tamron-Link is a new Bluetooth dongle that lets creators program focus tricks on their phone

NEWS
The Tamron 35-100mm f/2.8 Di III VXD lens on a countertop
Tamron crams an f/2.8 constant aperture into a 35-100mm lens that’s lighter – and more affordable – than big camera brand 24-70mm workhorses!

By Hillary K. Grigonis Published

LENS The new Tamron 35-100mm f/2.8 puts all the popular portrait focal lengths into a single zoom that’s lighter and more affordable than the more common 24-70mm

LENS
The Nikon mount version of the Tamron 18-300mm f/3.5-6.3 lens photographed outdoors
Third-party camera lenses are having a moment. Tamron plans to nearly double the new launches for 2026 – and across four mounts

By Hillary K. Grigonis Published

TAMRON Tamron says it hopes to launch ten new lenses in 2026 across, along with a continued focus across four different mounts

TAMRON
A small bird perches on a red and yellow tulip amidst a vibrant field of blooming tulips, singing in the warm sunlight
"This image is spectacularly beautiful" – and it won 1st place, photographed with the best telephoto lens for DSLRs

By Kim Bunermann Published

WINNER The award-winning wildlife image is a technical masterpiece, brought to life by exceptional skill and the right tools....

2 Comments
WINNER
A pelican with vibrant orange bill floats calmly on water, reflecting its image against a serene gray backdrop
"I captured this image while leaning over the side of a boat" – Dalmatian Pelican photo wins top bird photography award

By Kim Bunermann Published

NEWS Captured in northern Greece with a Sony A1, this image topped more than 2,200 entries to win SINWP Bird Photographer of the Year 2025

NEWS
Tamron logo with a patent diagram for the 28-70mm f/2 lens
Watch out, Sony and Canon: Tamron has designed a 28-70mm f/2 lens to rival your US$3,300+ optics

By Kim Bunermann Published

NEWS Tamron is exploring the ultra-fast standard zoom market, but with a design that promises prime-like brightness in a smaller, lighter and more affordable package

NEWS
A Nikon Z 24-120mm lens resting on a minimalist gray pedestal, showcasing its sleek design and intricate details
This zoom is the best-selling lens for the second year running… Here's why and the full top 10 of 2025

By Kim Bunermann Published

NEWS Zoom lenses continue to dominate Japan's photography market, with versatile workhorse optics leading the best-selling lenses of 2025

NEWS
From left to right, the Tamron 25-200mm f/2.8-5,6 Di III VXD G2, the Sony FE 100mm f/2.8 Macro GM, and the Canon RF 45mm f/1.2 STM
These three new lenses are oddballs, but they’re outselling traditional optics in Japan as a 25-200mm zoom, 1.4x macro, and an unusually affordable f/1.2 lens top sales charts

By Hillary K. Grigonis Published

TRENDS The list of best-selling lenses in Japan is topped by three new lenses that have unusual features

TRENDS
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