It's a question that has been asked ever since Canon moved to mirrorless: should you use DSLR glass on your mirrorless camera, particularly when the DSLR versions are so much cheaper? A good case in point is the Canon RF 50mm f/1.8 vs Canon EF 50mm f/1.8.

During Amazon's latest sale, for example, the Canon EF 50mm f/1.8 has been slashed to just £89 in the UK. Meanwhile the mirrorless equivalent, the Canon RF 50mm f/1.8, is discounted to £165.

That's massive difference. And spoiler alert: at £89 the EF lens is so ridiculously well-priced that anybody who doesn't own a nifty fifty should definitely buy it. But what are the pros and cons of doing so?

Obviously the first thing to consider is whether or not you have a lens adapter. A cheap third-party one (which I wouldn't recommend) is as little as £35, while the official Canon adapter (which I own and use) is £119. Either way, if you have to buy one to save money on an EF lens, it's probably false economy.

That aside, what are the real talking points when it comes to the Canon RF 50mm f/1.8 vs EF 50mm f/1.8?

Canon RF 50mm f/1.8 vs EF 50mm f/1.8: What are the differences?

If you have the opportunity to try and compare the lenses for yourself, that's the best way to see what the differences really are.

Shy of that, I can tell you my personal experience as someone who owned and used the Canon EF 50mm f/1.8 STM (review here) for years on DSLRs, before upgrading to the R System and adapting it on mirrorless cameras.

Using it with Canon's Mount Adapter EF-EOS R, you get absolutely native performance when it comes to things like autofocus speed. I know that in years past, adapting lenses has been a bit of a minefield in terms of functionality – but with the official Canon adapter, the EF 50mm performs absolutely flawlessly on any EOS R camera.

Ultimately I upgraded to the Canon RF 50mm f/1.8 STM (review here), mainly to achieve a smaller footprint. The mount adapter works brilliantly, but it adds an extra inch or so to the front of your camera. So that was my main reason for moving to the RF version of the lens.

In and of themselves, the lenses are about the same size – so neither one really takes up any more or less space in your camera bag. The RF lens is sleeker and prettier, while the EF feels a bit more plasticky, but otherwise there's no size saving either way.

In terms of pure image quality, I don't think anyone could tell the difference. I look back at shots in my portfolio and, without looking at the EXIF, even I can't tell them apart. The RF lens is sharper across the frame while pixel peeping, but it's not a profound difference.

Optically, both the EF and RF versions render similar results – the f/1.8 designs are built for economy, not performance (for that, you'll need to look to the f/1.4 and f/1.2 models). But unless you're zooming into all your shots at 200%, you won't notice much difference.

When it comes to focusing speed, here there is a difference. Both lenses feature stepper motors (the "STM" in the name), but the EF version is slower and noisier.

Factor in that the EF mount only has eight electronic contact points, compared to the twelve on the RF mount, and the mirrorless version communicates faster and keeps up better when it comes to movement and subject tracking.

However, I don't think anyone is really using these lenses for fast action or sports – so the speed difference will be minor or even unnoticable to most people.

In truth, the only real difference in practice is that the RF lens has a customizable control ring on the nose. This can be toggled via a switch to act as a manual focus ring or to adjust exposure values such as ISO. It's not something I really use on any of my RF lenses, but it might be a consideration for some.

By contrast, the switch on the EF lens toggles between auto and manual focus; to do this on the RF version, you need to go into menus and make the change in-camera. So if you're someone who likes to snap into manual for fine focusing, this might also be a deal maker / breaker.

Canon RF 50mm f/1.8 vs EF 50mm f/1.8: Which should you buy?

As noted, I upgraded from the EF version to the RF version specifically to reduce the size (by removing the adapter from the equation). Yes the lens is slightly sharper and a fair bit snappier to focus, but in real-world use neither of those have been a factor.

Truth be told, if I was buying a nifty fifty today and looking at £89 for the EF lens and £165 for the RF, I would buy the DSLR version in a heartbeat. The price saving outweighs the performance benefits.

On top of that, the RF lens only works on my mirrorless cameras but the EF one works on my DSLRs as well. So in that sense, the EF is a much more versatile option.

If you want a really noticeable performance boost on your mirrorless camera, you're looking at the Canon RF 50mm f/1.4L VCM (or even the Canon RF 50mm f/1.2L USM). Pound for pound, though, I suggest saving some cash and getting yourself the EF lens.

Get a Prime Day discount

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Take a look at the best Canon RF lenses of all focal lengths, along with the best 50mm "nifty fifty" lenses from all brands.

For professional photo and video editors, any improvement to workflow can make a huge difference. Time is money, after all, so reducing the friction during post-production can mean more jobs in less time.

TourBox's pro tier of Creative Consoles provide arguably the ultimate interface whether you're editing, color grading, drawing or designing. Other controllers offer limited input actions and functions, but TourBox's professional devices offer single-hand, eye-free control for high-performance, precision post-production.

Right now you can save up to $117 / £117 on the entire Tourbox range, with Creative Consoles offering instinctive editing for everyone from enthusiast to expert. But for working pros, investing in a TourBox Elite or TourBox Elite Plus will skyrocket your productivity.

With these one-handed consoles there's no more dragging or searching – you can fully customize all shortcuts, mouse actions, plugins and macros.

Putting a creative toolbox literally at your fingertips, the TourBox Elite series offers full-process eye-free control with eleven Buttons and three knobs to click, scroll, spin, twist, single-click, double-click and execute any combined actions.

From Photoshop and Affinity to DaVinci Resolve and Final Cut Pro – or even if you're just navigating spreadsheets and web browsers – cut down the wasted motion and increase your productivity and creativity.

🇺🇸 US deal

🇬🇧 UK deal

You might also like…

Take a look at the best photo editing software and the best video editing software, and check out the best Prime Day camera deals.

There was a lot of noise about the Panasonic Lumix S9 when it launched – and not all of it was positive.

From the complaints that it was a bigger version of the compact Lumix camera we really wanted (sound familiar?), to laments over its lack of EVF and hot shoe, to criticism of it trying to be a Fujifilm X100 VI, to blowback over the lens it launched with… the noise was hard to ignore.

And my colleagues and I were definitely part of that noise.

"Sorry, Panasonic, I don't want the S9 – I want the camera you made 11 years ago" I wrote, lamenting that it wasn't the Lumix GM1.

"The Lumix S9 hit all the right marks – until you attached a lens, said Gareth, our Reviews Editor, regarding the poorly-received 26mm launch lens. "Honestly, I didn't enjoy using the camera because of it."

Most damning of all was DCW contributor Rod Lawton, who wrote, "I saw Panasonic's Lumix S9 for the first time at a show and I just kept walking. That’s bad!"

Well, fast-forward two years from its launch, and Gareth and I both have a Lumix S9 – along with a lot of young creators who absolutely love it.

(The Lumix S9 is currently enjoying massive discounts in the Amazon Prime Day sale, particularly with the 18-40mm kit which has hit its lowest ever price in the US as well as its lowest price since January in the UK.)

So what turned us around? Well, for starters, there was plenty to love about the S9 from day one that had already won us over.

The body is absolutely tiny for a full-frame camera. Being about the same size as an X100 VI, it offered the most compact full-frame offering on the market.

Its 24.2MP sensor delivers brilliant stills at up to 30fps (though it's limited to 8fps with continuous autofocus) as well as 6K 30p open gate video.

Best of all, you can employ Realtime LUTs for both photo and video – which is essentially Fujifilm's Film Simulations on steroids, fully customizable and enabling you to perform your exact editing style and post-production looks in-camera at the point of capture.

The Crop Zoom and Hybrid Zoom functions were always big winners, too, enabling you to extend the focal range of your prime and zoom lenses by seamlessly adding a scaling digital zoom. With Hybrid Zoom on the Lumix 20-60mm lens, for example, keep turning the zoom ring and it becomes a 20-187mm!

As far as what changed, well, I have to take my hat off to Panasonic because significant improvements were made right from the off.

Firmware version 1.1 unlocked the much-maligned recording limits, which previously restricted filming to 10 mins in 6K, 15 mins in 4K and 20 minutes in FullHD. Of course, the camera is still limited by temperature build-up, as it lacks an active cooling system, but disposing of the artificial limits was incredibly welcome.

We also got the ability to display multiple frame markers when shooting open gate, which is a godsend for framing shots for multiple outputs.

The autofocus also got a serious improvement, including the addition of two new subject detection algorithms, and we received multiple quality of life improvements to everything from the startup speed to deeper integration with smartphone apps like Lumix Lab.

Perhaps most importantly, we now have lenses that actually suit the S9's size. I've often said that compact full-frame cameras are an act of folly, because there aren't enough compact lenses to go with them – and the S9 was deathly guilty of this for. However, the L-Mount Alliance stepped up.

Panasonic gave us both the Lumix S 18-40mm zoom and the Lumix S 40mm f/2 prime, amazingly both the same size. Then TTArtisan dropped a 40mm f/2 of its own, but my favorite is the Viltrox AF 28mm pancake – which is the lens that the Lumix 26mm wishes it was.

Honestly, if any of these lenses were available at launch, I think the reception to the S9 would have been completely different.

Of course, some of our core complaints remain. Until Panasonic (or a third party) releases an external EVF add-on, the lack of viewfinder still hurts. And the omission of both a hot shoe and a mechanical shutter means that flash photographers are still SOL.

But as a true hybrid camera aimed at creators on the go, the Lumix S9 has finally become the camera that Gareth and I both hoped it would be when we first saw it. It's not often that cynical journalists admit they were wrong or put their money where their mouth is, but as S9 owners we're both very happy to have seen the light!

🇺🇸 Lowest ever price

🇬🇧 New low price

You might also like…

Take a look at the best lenses for the Panasonic Lumix S9 as well as the best L-Mount lenses from the entire range.

Do you have a small mirrorless camera and wish that it had a super-slim lens so it can actually fit into your pocket? Then you need this lens!

Small mirrorless cameras are pretty rare these days, but they do exist – like the Fujifilm X-M5 and Olympus PEN E-P7, and even the Sony A6700 and Sony A7C II. The problem is, while the bodies themselves are small, as soon as you put a lens on them they stop being pocketable.

The solution, of course, is to buy a pancake lens – but it's always been hard to make a universal recommendation, because most lenses are mount-specific.

However, I bought this brilliant lens that's made in multiple mounts: the 7Artisans 18mm f/6.3 II is available for Sony E, Fujifilm X, Nikon Z and Micro Four Thirds cameras.

This lens is so supremely thin, at just 8mm, that it adds virtually nothing to the depth of your camera body. In fact, it's so thin that my Olympus PEN Mini with this lens is the same size as my favorite compact camera, the Olympus Stylus SH-3!

Unlike a lot of ultra-thin lenses, the 7Artisans 18mm f/6.3 II actually has a useful focal length and usable aperture. On an APS-C camera it becomes an effective 27mm lens, while on a Micro Four Thirds camera it's a 36mm equivalent – both of which are great for street, travel, documentary and reportage photography.

The construction is all-metal, and it's very solid and well-made, though you're obviously not getting weather sealing at this price. As you'd expect, it's a manual focus affair – but the fixed f/6.3 aperture means that depth of field is pretty generous, making snap / zone focusing a breeze.

Image quality isn't going to win any awards, but it's very usable and you can get some great street and travel shots – again, the priority here is having something pocketable for snap shooting those decisive moments, rather than something clinical for pixel-peeping.

And of course, it also serves as a useful body cap lens – so your camera is always ready to snap that spontaneous shot, even when all your kit is sitting on the camera shelf.

This is one of the most fun lenses I've ever bought – it's immensely fun to shoot with and it's so bloody nice to have a mirrorless camera that genuinely slips into my pocket!

Get the lens for cheap

The 7Artisans 18mm f/6.3 II is in the current Amazon Prime Day camera deals. It's reduced by 15% in the US, UK and Canada across all mounts.

🇺🇸 US deal

🇬🇧 UK deal

You might also like…

A couple more of the best pancake lenses I personally recommend are the Olympus 9mm Fisheye Body Cap (review) for Micro Four Thirds and the Samyang Remaster Slim (review) for Sony cameras.

Memory cards might not be the most exciting purchase, but they’re indispensable - without one, even the best camera is useless. I always stock up on SanDisk 64GB Ultra SDXC UHS-I cards, not for their size but for their reliability, great value, and the fact that they’re almost always discounted ahead of Amazon Prime’s big camera sales.

• See all of today's Amazon Prime camera deals
• See all memory deals across Amazon

Sure, 64GB might not seem like much in an era of 8K video and high-resolution sensors, but for everyday photography, it’s plenty - and at this price, they’re practically impossible to resist.

It’s become something of a ritual for me now. I ignore memory cards for most of the year and wait until Prime Day - or the days leading up to it - when prices start to tumble, and full-price suddenly looks ridiculous. SanDisk’s 64GB Ultra cards often drop into impulse-buy territory, and if you need more room, the 128GB and 256GB versions usually follow suit at prices that feel like a steal.

The real trick is having spares. I never head out without at least two or three extras in my bag. Cards fill up, fail, or simply vanish, and having backups means you’re never caught short - no deleting files on the fly or missing a shot while swapping cards. And when you’ve picked them up for less than the cost of a pub lunch, there’s no reason not to stock up.

SanDisk Ultra cards have always hit the sweet spot for me. They’re not overkill for everyday or even semi-professional use, yet they’re fast, reliable, and built for real-world shooting, whether that’s documenting family life, covering events, or spending an afternoon out with the camera. I’ve filled more of them than I can count, and not one has ever let me down.

So why pay full whack? Prime Day is basically a once-a-year restock event for me. I buy cards like people buy batteries at Christmas – just enough to get me through another season or two. It’s a small investment in peace of mind, and at Prime Day prices, it's hard to make a case against it.

If you shoot regularly and you’re not taking advantage of these sales, you’re missing a trick. The SanDisk 64GB Ultra SDXC UHS-I is always on offer, and if you need more storage, the 128GB and 256GB versions are rarely far behind. Just wait for the price to drop… and buy!

Shop the memory card

With fast transfer speeds, reliable performance and a price that’s hard to ignore, the SanDisk 64GB Ultra SDXC UHS-I is a smart addition to any camera bag – ideal for everyday shooting, and right now, it’s cheap enough to pick up without hesitation.

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Don't forget – the best memory cards need the best memory card readers to get the best out of them!

Most of us use our phones to take photos most of the time, but that's also where the pictures tend to stay: on the phone. Step up the Kodak Step Slim, a battery-powered portable printer designed strictly for printing 2x3-inch sticky-backed photographs directly from a smartphone.

Resembling a smartphone in shape and size, it's a truly pocket-sized device, making it highly portable for parties, weddings, and festivals. The device uses Zero Ink (Zink) technology, which activates embedded color crystals in the paper, removing the risk of messy ink spillages. It connects to iOS and Android smartphones via Bluetooth. And Amazon has a brilliant time-limited deal for Prime Day.

The Kodak Step Slim couldn't be easier to use. Simply select photos from phone galleries or social media accounts in the free companion app, which enables you to make basic image adjustments and add filters, borders, text additions, and digital graphics. The printer takes less than a minute to produce a physical print and delivers around 25 prints on a single charge.

It's affordable, fun, and easy to use, and makes a great gift for kids or as a memento dispenser at social events!

Buying your first "proper" camera is an absolute minefield. Which brand should you buy? Which lens should you get? What kind of memory card do you need? And then comes the cost, as you quickly discover that cameras aren't as cheap as you thought they were.

I used to teach photography, so I've been recommending "first cameras" for years. And if you're looking for the best beginner camera for you or someone else, I think the Canon EOS R100 is the best place to start – especially bundled with its kit lens, the Canon RF-S 18-45mm f/4.5-6.3 IS STM.

I'm going explain what all that means, why it matters and why it's the camera you should start your photographic journey with.

(If you're interested in this camera, there's currently an amazing Amazon Prime Day deal in the US where you get the camera, lens, memory card and bag for just $499.)

Is the Canon EOS R100 a good starter camera?

The first thing that makes the R100 perfect for newcomers to photography is the price: this is the only camera on the market with a truly entry-level price tag.

I know that $499 might not seem "entry level", but in the context of cameras – which typically cost thousands and thousands just for the body – trust me, $499 for a camera and lens is an absolute steal.

It achieves this price point by omitting everything but the essentials for learning photography. So there's no touch control, the rear screen doesn't tilt or articulate, and the 4K video has some compromises.

But as a pure photographic device, for learning how to use a camera and take great pictures, it's brilliant.

It has a high-resolution, 2.36 million-dot electronic viewfinder, which is the best way to learn how to "see" and compose your shots. It also reflects your camera settings in real time, so you can see what happens as you adjust the dials, making it a fantastic way to learn things like the exposure triangle.

It has a powerful 24.1MP APS-C image sensor, much bigger than the one in your phone, able to render crisp detail and beautifully shallow depth of field (aka blurry backgrounds). It also offers a burst rate of 6fps (frames per second), enabling you to fire off continuous frames when shooting moving subjects.

The menus are guided, too, helping you understand how these features work and how to achieve creative effects.

And the camera is also extremely compact and lightweight, making it easy to carry with you everywhere – whether you hang it off your neck or shoulder with the camera strap, or throw it in a bag or your glove compartment.

However, the biggest appeal of the R100 is that it gets you into the world of interchangeable lenses. You know that feeling when you use your phone to take a picture and you can't get close enough, or you can't get enough of the scene into your frame? Being able to change camera lenses liberates you from this problem.

Is the Canon RF-S 18-45mm a good starter lens?

The Canon EOS R100 often comes in a kit, or a bundle, with the Canon RF-S 18-45mm f/4.5-6.3 IS STM lens – which is why it is described as a "kit lens". What do all those letters and numbers mean?

'RF-S' is the lens mount employed by the R100. It means that the camera can mount any of Canon's RF lenses, but the 'S' denotes that the R100 has an APS-C image sensor (you can find out more in our What is sensor size? article). Because APS-C sensors are smaller than full-frame sensors, you have to apply a crop factor of 1.6x to the focal length of a given lens.

So in this case you multiply 18-45mm by 1.6x, which gives you an "equivalent" zoom range of 28.8-72mm. That's an incredibly versatile range that's perfect for everyday shooting, street and travel photography, and even some light landscape (at the "wider" 28.8mm end) and portrait (at the "longer" 72mm end) shots.

The 'f/4.5-6.3' refers to the lens' aperture range (how "wide" the aperture blades open, which dictates how much light reaches your sensor and how shallow your depth of field is). This isn't the "fastest" lens in the world (the lower the f-number, the "faster" a lens is) but it's perfect for starting your journey, with excellent center sharpness throughout the range.

Finally, the 'IS' stands for 'image stabilization' (meaning this lens offers shake compensation for handheld shots) while 'STM' refers to Canon's precision 'stepper motor' that delivers smooth, near-silent autofocus.

Does the Canon EOS R100 have good image quality?

Some people will tell you that beginner cameras are only good for beginners, but these shots illustrate the kind of image quality that the R100 is capable of. Yes, there are "better" cameras and more powerful image sensors out there – but I've taken shots on this sensor for portfolio and even paid client work, and never had any issues or complaints.

The Canon EOS R100 gives a newcomer everything they need to start mastering photography, but in professional hands it can deliver sensational shots.

The next model up, the Canon EOS R50, offers some very welcome improvements (not least an articulating touchscreen and full-fat 4K) but they come at a higher price tag – and I don't think a burgeoning photographer needs them.

So if you're considering which camera to get, for this price I simply don't think there's a better beginner camera and lens combo than the Canon EOS R100.

Get a great deal

You might also like…

Take a look at the best lenses for the Canon EOS R100 to see what your next lens should be. Personally, I think everybody should own a nifty fifty – so check out my Canon RF 50mm f/1.8 STM review.

If you've been thinking about getting into full-frame photography or becoming a Sony shooter, then this is the sort of deal I wish was on offer years ago when I bought my Sony A7 III.

In Amazon's Prime Day sale, you can get the A7 III with the 28-70mm standard zoom for just £1,077 - which looks like the lowest price ever on this long-time favorite of this site.

I've used the Sony A7 III for years now, and honestly, it's a great camera. Now, getting a full-frame mirrorless with a lens for under two grand is wild.

When I wanted to get into full-frame photography, the Sony A7 III covered all my needs and still does. Coming from Nikon, I wasn't sure how I'd vibe with Sony, but the A7 III quickly won me over.

What also sold me on switching systems was getting access to Sony's full-frame E-mount system – one of the most diverse lens ecosystems out there. Whether it's native Sony glass or third-party options like Sigma and Tamron, the variety is massive, both in function and price.

Specs-wise, the A7 III still holds its own: 24.2MP back-illuminated sensor, excellent high ISO performance for low-light shots, built-in 5-axis stabilization, and sharp 4K video.

It also boasts a solid 696-point autofocus system with face and eye detection – not the newest algorithm, but definitely still dependable when snapping subjects on the move.

Sure, newer models, like the Sony A7 IV and now the Sony A7 V, offer some upgrades, but come with a hefty price tag – often nearly double what the A7 III costs.

I've dragged this camera through multiple countries, traveled with it, explored bustling cities, and even captured sharp action shots at the Isle of Man TT – and if you know anything about these motorbike riders, you know they're insanely fast.

So the A7 III's AF system, portability, and overall reliability have been put to the test!

Browse the best mirrorless cameras, the best full-frame cameras, or the best compact full-frame cameras

The truth is, the Pocket line always had potential - but it wasn’t until the DJI Osmo Pocket 3 that DJI finally cracked the code for everyday creators. The formula? A genuinely pocketable gimbal camera that feels as simple as a phone, yet looks like you brought a cinematographer on holiday - and it's now just £277 in the Amazon Prime Sale!

The jump to a 1-inch sensor, effortless stabilization, and that clever 2-inch rotatable touchscreen made it the first Pocket that didn’t just appeal to early adopters - it converted casual travellers, parents, and first-time vloggers en masse. Suddenly, “grab-and-go 4K” wasn’t a compromise. It was the point.

Specs alone don’t make culture, but the Pocket 3’s 4K/120 option, 10-bit profiles (D-Log M/HLG), and full-pixel PDAF meant creators could shoot fast and grade later without their footage falling apart. Pair that with DJI’s proven 3-axis gimbal and ActiveTrack updates, and you get footage that looks professional even when you’re sprinting for a train or chasing a toddler down the beach. It’s the rare camera that forgives real life.

Crucially, DJI fixed the friction. The screen flips between vertical and horizontal with a twist, menus are obvious, and the camera talks neatly to the Mimo app for control and updates. Even livestreaming to YouTube is baked in, which quietly turned this tiny stick into a one-hand studio for travel vloggers and city-break storytellers. You don’t need a rig. You don’t need a learning curve. You press record and get on with the day.

That ease-of-use is why the Pocket 3 became the “must-have” travel companion. YouTubers loved the pro-leaning colour and slow-motion headroom; holidaymakers loved that it slips into a jeans pocket and charges fast; families loved that it nails faces and stays steady when little hands are waving at the lens. The Creator Combo sealed it - clean audio, better control, fewer excuses. It’s hard to overstate the impact a zero-fuss, pro-looking camera has when the alternative is juggling a phone, a gimbal, and a mic.

Timing helped. As phone video plateaued for many creators, the Pocket 3 arrived, offering a visible step-up without the bulk of a mirrorless body. Firmware support has kept it fresh, and long-term reviewers still rate its image quality and stabilisation in 2025 - proof that this wasn’t a hype cycle, but a genuine shift in how people capture travel and family life. The Pocket line always promised “cinema in your pocket”; the Pocket 3 finally delivered it in a way that stuck.

So yes, the Pocket range brought new faces into the fold - but it was the Osmo Pocket 3 that turned curiosity into a movement. By making “professional-looking” the default setting, it redefined what vacation videos, city vlogs, and family reels could look like—and who felt confident creating them. The big camera stayed home. The phone stayed as a backup. The Pocket 3 took the trip, and with a $300 discount at B&H, now is the time to take the plunge into amazing holiday videos with a super holiday savings!

I've been scouring Amazon for the best Prime Day deals on the best Nikon cameras and best Nikon lenses, and I'm afraid I've come up empty-handed, on day one at least. But just when I thought all was lost, I came across these cracking deals on Viltrox Nikon-fit lenses for Z-mount cameras.

Viltrox makes some of the best third-party lenses for Nikon cameras, and all at a fraction of the price of official Nikon glassware. And on Prime Day(s), there's a cool 15% off a range of lenses, from fun lens cap pancakes to fully pro fast autofocus glass, making these already attractively priced lenses not-to-be-missed bargains!

Here are some of the highlights, but there are loads more. Click on the alternative lens tabs on the Amazon page to find the perfect Viltrox lens for you.

While Viltrox lenses may be cheap to buy when compared to Nikon equivalents, there's nothing cheap about their build quality or spec sheets, with luxuries such as fast apertures and autofocus found throughout the range. You'll find some of these lenses available as Sony-fit too, with the same Prime Day Deal discounts!

I recently installed a new Ring home security camera, which was a surprisingly fun experience – even hilarious at times. This is because it gave me a free 30-day trial of the Ring Pro plan with my purchase, and Ring Pro now features AI video descriptions for each camera you have installed.

These descriptions are usually just a sentence. It is invariably an American-sounding sentence, even for me, based in the UK. I was told "A person is walking on the sidewalk with a tumbler'. We call the sidewalk the 'pavement' here in Britain. How very quaint!

However, the AI description feature is useful, especially as it connects to phone and watch alerts, so I've been trying it.

It also, on occasion, gets the descriptions wrong. I noticed it happened especially on the camera by my front door, which has to identify action outside the house – perhaps because it tends to happen faster and be more varied?

All the Ring cameras are half-price on Amazon Prime Day

When I watched the clip of the person on the sidewalk, allegedly with the tumbler, they were in fact pushing a stroller. I zoomed in to see if they were holding a glass tumbler, but they were not.

Confused, I asked Google, 'can a stroller be called a tumbler in American English?' to be informed that, as I thought, a tumbler 'primarily refers to a drinking glass with a flat bottom and no handle or stem' - and that the only alternative noun referred to either a lock or a type of domestic pigeon. The person did not have a pigeon on their head, domestic or not. Indeed, I would imagine this could be an impediment to safely pushing a baby carriage.

Weirdly, further down it did say 'a person is walking on the sidewalk with a baby stroller' but the clip was of a bored-looking man trudging past looking at his phone! So perhaps the captions were out of sync?

They were also a bit stilted-sounding. Instead of saying 'a person is walking up the stairs', the description said 'a person is ascending the steps in the house'. Not technically incorrect, but unnecessarily formal. I don't have enough friends, so want to feel that the robot is my friend!

The pièce de résistance when it came to hilarity took place when my gorgeous husband and I were in bed, erm, doing what newlyweds do. The AI was incredibly coy about this! The bluntest it got was 'Two people are kissing on the bed.' Needless to say, we were doing a LOT more than that! It also amused me that, during the action, it described us as 'A person moving near another person on the bed'. Near?! Pretty much as near as you can get...

I do wonder if, at some stage, the AI will move from saying 'a person' to identifying the person's gender, but I guess this could be a minefield. 'A person' is probably safest. It would also be interesting to know if it could estimate the age of a person, but I guess this is all much further down the line.

Ring Pro costs £15.99 a month or £159.99 a year. I currently have Ring Multi, the lower-priced tier for more than one device, which only costs half as much.

The descriptions were entertaining though, so I wouldn't rule out upgrading for good. Maybe when the AI can correctly identify expressions of love?

When you're starting your editing journey, getting the look you want for your photos and video can be challenging enough. But navigating endless menus and mouse clicks can be overwhelming, and the whole process feels like trying to edit your images with boxing gloves on.

That's where TourBox's Creative Consoles come into play. Using a keyboard and mouse to edit can feel like misery, but Tourbox's ergonomic devices with physical dials and dedicated buttons literally give you fingertip control over your post-production tools. They instantly unlock the potential of your software, your images and your creativity!

Right now you can save up to $117 / £117 on the entire Tourbox range, with Creative Consoles offering instinctive editing for everyone from beginner through to pro – but if you're just starting your editing journey, take my word for it, investing in a TourBox Lite or TourBox Neo is the surest way to supercharge your skills.

These one-hand editing stations enable you to break free from complex workflows and remove the friction between your brain and your fingers for faster, easier, better post-production.

TourBox conducted a test with a creator using hand-tracking data, and found that using a Creative Console dramatically reduced movements and increased efficiency by 170% – slashing the total time from 219.5 mins to just 79.5 mins!

Whether you're an aspiring content creator or an enthusiast photographer, and whatever you're using from Photoshop and Affinity to DaVinci Resolve and Final Cut Pro – or even just navigating spreadsheets and browsers – cut down the wasted motion and increase your productivity and creativity.

🇺🇸 US deal

🇬🇧 UK deal

You might also like…

Take a look at the best photo editing software and the best video editing software, and check out the best Prime Day camera deals.

The Fujifilm X Half launched as a delightful entry into Fujifilm’s coveted X-Series line-up, with a quirky digital ‘half-frame’ design. And although I was charmed by this unusual compact camera, I never felt its entry-level attributes quite aligned with its RRP.

That’s why this Prime Day camera deal has caught my attention. A cool 35% off the RRP has plummeted the X Half to a much more palatable £429 at Amazon UK, the lowest price you’ve been able to buy it, outright. All three colors are available, too, Charcoal, Black and Silver. However, all variants are currently selling fast...

The charming compact camera is designed to deliver a film-like experience without the cost and hassle of buying and developing your own film. And while a digital half-frame camera might seem superfluous, given that film cost-saving measures aren’t an issue when shooting digital, the X Half’s vertically-mounted 1-inch sensor is designed to appeal to the social media crowd.

But perhaps the X Half’s most attractive feature is the fact that it’s a proper little Fujifilm camera with the brand’s famed Film Simulations. The camera received four stars in the Digital Camera World review, praising its pocketable size, classic rangefinder styling, and brilliantly designed screens/controls layout.

It’s a shame it’s missing settings for making film recipes and isn’t capable of shooting RAW. But my biggest bugbear has always been the price. With an RRP of £699, I’d be minded to consider the Fujifilm X-T30 III or find a good Fujifilm X-T30 II used deal. But at £429, the X Half is a fantastic deal.

I've been flying drones – and sharing secrets about them – ever since the early days, so you can rest assured that I know all the best models out there. This Prime Day I've been checking out the deals on offer and I can confidently say that, while they're available, these are definitely the best.

Prime Day is a bit longer than a day now – it's four days of deals and offers, exclusive to Amazon, that runs from June 23-26. My colleagues and Digital Camera World and I keep looking for the best deals on all cameras, drones, and the devices we cover during the sale and share them with you.

We've been doing this a few years, and one thing we've learned is that the deals come and go quickly – sometimes things sell out – so what I'd suggest is that if you're keen on picking up a drone in the next few days but you don't see what you want just yet, bookmark this page and check back often over the next few days.

Without further ado, here are the best drone deals that I'd buy right now. Beneath each one I've added a little explainer as to why I personally think it's a really good choice right now.

Amazon Prime: Best drone deals

I'd choose this drone because – although there is an upgraded sequel in the form of the DJI Neo 2 – this gives you so much capability for a surprisingly little amount of money in the drone world. It's also incredibly upgradeable. Out of the box it can use AI tracking to follow you and orbit you, or it can be piloted using a phone – but you can add radio remote control for long-distance flying, or even FPV goggles to fly it as if you're a pilot sat inside. A lot of capability in a very small, very safe design, even before you acknowledge the pleasing price.

This Mini 3 is a great choice for photographers, and the RC-N1 is the cheapest control option. What makes this drone coast a little more is that the gimbal (the piece that holds and steadies the camera) features the option to rotate the camera to a vertical position – this being the cheapest drone that offers true portrait mode shooting. Given this is the correct way around for TikTok, Instagram video and YouTube Shorts – and so much other social media – it's easy to see why this would have appeal.

Starting our with the aim of shooting photo and video on a drone? The camera on this drone is more than capable. Why such a big discount here? I think it is so big because of the arrival of the new, but similar-looking Lito series in the UK, but there is a lot to be said for the "Why spend more?" argument if you want 4K video.

The Antigravity A1 is not the cheapest drone, so a price drop is welcome, but the 360-degree camera is extremely impressive and is doubly excellent thanks to the inclusion of Insta360's post-processing software, which is the best in the business in my view. I reviewed this drone and I not only enjoyed flying it, but I found it a breeze to go back after flying and turn the recording into varied and engaging edits from the comfort of my laptop.

Amazon's best deals across Photo & Video

Today's top Amazon deal - up to 40% off!

Best lens deals - Save up to £300 off

Best video deals - up to 15% saving

Best photo printer deals - huge savings across a massive range

The OM System OM-5 Mark II with the 12-45 mm f/4 Pro lens has just dropped to its lowest-ever price of £1,150 - a saving of £349 on the full price.

What makes this deal so appealing is that you are not just getting the camera body, but also a pro-quality Zuiko 12-45mm f/4 kit lens.

The OM-5 Mark II is exactly the sort of camera that makes sense for photographers who want serious features without carrying a heavy kit bag. It is compact, lightweight, and built around the kind of go-anywhere shooting experience that OM System does so well, making it a brilliant option for travel, walking, family adventures, and everyday photography.

It also comes with the sort of clever computational tools that make OM System cameras stand out from the crowd. Features designed for handheld shooting, outdoor work, and creative photography mean you can do more in-camera, rather than relying on extra kit or spending hours fixing things later on a computer.

For anyone looking to move up from a phone or an older camera, this bundle is especially tempting. You get a weather-sealed, adventure-ready camera system with a lens that covers a huge focal range, all while keeping the setup small enough to actually want to carry with you every day.

Have you still got shoeboxes or draws full of old photos that you wish you could view on your computer and phone? You are not alone - lots of us have cherished memories on negatives or slides that we wish were digitized so that they can be seen and shared with family and friends. Some great deals on Kodak scanners in Amazon's October sale could be just what you need.

• See all of today's best cameras deals in the Prime Day sale

There are lots of film scanner options around, but Kodak has made its name in this area with a range of all-in-one scanners, where you don't need a computer to get your images digitized. And what's more, they have built-in screens that are great for helping you find the best frames from your collection.

Check out our guides to the best film scanners and to the best slide viewers

The OM System Tough TG-7 is now going for only £355 on Amazon - a solid drop from its original £499.99, which means you’re saving £144.99 on the recommended retail price. That’s a deal that’s tough to beat for a rugged, adventure-ready compact.

• See all of today's Amazon camera deals

What makes the TG-7 especially appealing is how much durability and versatility you get for the money. It retains the core strengths of the Tough line - waterproofing (to 15 m), shock resistance (drops of up to 2.1 m), freezeproofing down to –10 °C, dust protection, and crush resistance to 100 kg - while packing modern updates too.

Beyond mere toughness, the TG-7 offers a 12 MP BSI-CMOS sensor, a bright f/2.0–4.9 4× zoom covering the 25–100mm (35mm equivalent) range, and sensor-shift image stabilisation (2.5 EV) to keep shots crisp in challenging circumstances. For enthusiasts of macro, the TG-7 shines: you can focus as close as 1 cm, with multiple macro imaging modes and even microscope features built in.

In real-world use, reviewers praise the TG-7’s robust build, reliable performance in harsh environments, and strong macro skills. Underwater shooters note the consistency and value of its imaging in dive conditions, and the enhancements over previous models (like updated USB-C port and vertical video auto-rotation) add practical benefit. That said, this camera isn’t perfect - the 12 MP sensor can’t match large-sensor rivals in dynamic range or low light, and you’ll want spare batteries for extended outdoor use.

At £355, this is one of the better value entries into rugged photography gear. You’re getting a genuinely capable, field-worthy compact built to take abuse - and with macro tricks, waterproofing, and a solid zoom - all without paying flagship prices. But deals like this won’t stick around: stock will shift or Amazon might revert the price at a moment’s notice. If the TG-7 suits your adventure style, now is a very good time to strike.

We are now into the final hours of the Amazon Prime sale, and there are still some excellent savings available across binoculars for birdwatching, wildlife observation, travel, marine use, and stargazing. However, with the event ending at midnight BST, this is your last chance to secure these prices before the deals disappear.

Having spent years testing and using optics in the field, I know that the biggest discount does not always represent the best value. That is why I have focused on the binocular deals that are genuinely worth your attention. If you have been waiting to buy, now is a good time to act to avoid missing out.

• See all of today's best Amazon camera deals
• See all of today's best binocular deals

US: Best binocular deals

UK: Best binocular deals

The DJI Neo has dropped to just £113.05 in the Amazon Prime sale, down from £169 and saving you an impressive £55.95 on one of the smallest and most approachable drones in DJI’s lineup.

For anyone looking to capture aerial footage without carrying a large drone or learning a complicated control system, this is a deal that immediately demands attention. The Neo is compact, lightweight, and designed to make getting into the air as straightforward as possible.

Its ability to take off from the palm of your hand is a major part of the appeal. Intelligent flight modes can automatically follow and film you, allowing the drone to capture walking, cycling, travel, and outdoor adventures without requiring someone else to operate the camera.

Despite its tiny size, the DJI Neo can record stabilised 4K video, producing smooth and detailed footage that is ready to share. It is particularly well suited to social media creators, families, travellers, and anyone who wants a simple way to add aerial perspectives to their content.

The protected propeller design also makes the Neo feel less intimidating than many traditional drones, while its lightweight construction means it can easily slip into a small bag. It is the kind of camera you can take almost anywhere without having to plan your entire day around carrying additional equipment.

At just £113.05, the DJI Neo offers a huge amount of creative potential for the money. With a £55.95 saving, easy hands-free shooting, and stabilised 4K video, this is one of the most tempting entry-level drone deals in the Amazon Prime sale.

The Antigravity A1 Infinity Bundle has dropped to just £1,199, down from £1,499, and saving you a cool £300 on one of the most exciting and unusual drone packages currently available.

What makes the Antigravity A1 stand out is its ability to capture immersive 8K 360-degree footage, recording everything around the aircraft as it flies. Rather than committing to a single camera angle in the air, you can reframe your footage afterwards and choose the perspective that best suits the finished video.

The experience is made even more immersive by the included Vision Goggles and Grip Controller. Instead of operating the drone through a conventional screen and controller setup, the system is designed to make flying feel more natural and intuitive, opening up a completely different approach to aerial filmmaking.

The Infinity Bundle also adds considerable value for anyone planning longer filming sessions. It includes three high-capacity flight batteries, a charging hub, a Quick Reader, carrying cases, and spare propellers, giving you a far more complete setup straight out of the box.

This is not simply another compact camera drone. Its combination of 360-degree capture, immersive flight, and post-production reframing makes it particularly appealing to filmmakers and content creators who want to produce aerial footage that looks different from the familiar shots captured by more traditional drones.

At £1,199, the Antigravity A1 Infinity Bundle remains a serious investment, but the £300 saving makes this complete 8K 360-degree drone package considerably more tempting. For creators looking to experiment with a new style of aerial filmmaking, this is a deal that certainly deserves attention.

Amazon’s gone all in this year, especially on security gear from Blink and Ring - brands it owns and has discounted heavily for Prime Day.

From smart doorbells to weatherproof outdoor cams and complete home setups, the offers are the best I’ve seen in a long time. Whether you need to keep an eye on deliveries, monitor your property remotely, or just want a little extra peace of mind, this is the moment to make it happen without breaking the bank.

• See all of today's best Amazon camera deal
• See all of today's best security camera deals

I’ve gone through all the noise to flag only the deals that are genuinely worth it - no filler, no fluff. But stock is already thinning out fast, and come midnight, it all ends. You won’t get another shot at prices like this for a while.

So if security is on your mind, don’t hang about. These are the best Prime Day security camera deals, but they won't be there for long! Check your basket, hit checkout, and lock in the savings while you still can.

🇺🇸 Best security camera deals in US

🇬🇧 Best security camera deals in UK

Check out our guides to the best outdoor security cameras and the best lightbulb security cameras

The Insta360 Ace Pro 2 Dual Battery Bundle has dropped to just £289 in the Amazon Prime sale, down from £345 and saving you a cool £56 on a powerful 8K action-camera package. However, you will need to be an Amazon Prime member to unlock this impressive price.

For anyone looking to capture high-quality footage while travelling, cycling, skiing, hiking, or simply recording everyday adventures, this is a deal that deserves attention. The Ace Pro 2 combines a compact and rugged design with detailed 8K video, strong image stabilisation, and the flexibility required for fast-moving action.

Low-light performance is another major strength. Action cameras have traditionally struggled once the light begins to fade, but the Ace Pro 2 is designed to produce cleaner, more detailed footage across a broader range of conditions, making it a versatile option for both daytime adventures and evening shoots.

Its flip-up screen also makes framing considerably easier, particularly when filming yourself or creating content for social media. Combined with intelligent shooting modes and straightforward controls, it offers a polished experience without forcing you to spend hours working through complicated settings.

This particular bundle includes a second battery, giving you more time to keep recording before needing to recharge. That is particularly useful for longer days outdoors, holidays, events, and any occasion where access to a power socket may be limited.

At just £289, the Insta360 Ace Pro 2 Dual Battery Bundle offers a great deal of action-camera performance for the money. With 8K recording, two batteries, and a £56 saving, this is one of the most tempting action-camera deals in the Amazon Prime sale – just remember that the discounted price is exclusive to Prime members.

The Canon EOS R6 Mark II dual-battery bundle has dropped to just £1,599 in the Amazon Prime sale, down from £2,229.99 and saving you a massive £630.99 on one of Canon’s most capable full-frame mirrorless cameras.

For photographers looking to upgrade to a serious hybrid camera, this deal immediately demands attention. The EOS R6 Mark II combines a 24.2MP full-frame sensor with superb image quality, excellent low-light performance, and Canon’s highly dependable subject-detection autofocus.

Speed is one of the camera’s greatest strengths. It can shoot at up to 12 frames per second with its mechanical shutter or an impressive 40 frames per second with the electronic shutter, making it a brilliant option for wildlife, sports, action, and other fast-moving subjects.

The EOS R6 Mark II is equally impressive when it comes to video. It can record oversampled 4K footage at up to 60p, while its strong stabilization, responsive autofocus, and fully articulating touchscreen make it a highly versatile choice for filmmakers and content creators.

This particular bundle also includes a second battery, which is a genuinely useful addition for longer shoots, events, travel, and video recording. Rather than worrying about running out of power halfway through the day, you have a spare ready to go when the first battery reaches its limit.

At £1,599, this is an outstanding price for a camera that remains one of the strongest all-rounders in Canon’s mirrorless lineup. With a huge £630.99 saving exclusive for Prime Members, and an additional battery included, this is easily one of the most tempting Canon camera deals in the Amazon Prime sale.

If you’ve been looking for a pocket-sized camera that delivers genuinely professional-looking video, the Amazon Prime Sale has produced a tempting Prime member-exclusive offer.

The DJI Osmo Pocket 3 has dropped to just £289, down from its usual £389 price tag, giving you a tidy £100 saving on one of the most capable compact video cameras currently available.

DJI designed the Osmo Pocket 3 specifically for creators who want high-quality footage without carrying around a full camera rig. Despite its tiny footprint, it packs serious imaging power thanks to a large 1-inch sensor and a built-in three-axis mechanical gimbal that keeps footage incredibly smooth even when you’re walking or shooting on the move.

What makes the Pocket 3 stand out from typical action cameras is its focus on video quality and usability. It can record detailed 4K footage at high frame rates and features intelligent subject tracking, making it ideal for vloggers, travel creators, and anyone filming solo content. The rotating 2-inch touchscreen also makes it easy to switch between horizontal and vertical shooting depending on where your footage will be shared.

In practice, the Osmo Pocket 3 feels like a tiny professional camera rather than a gadget. The stabilisation is exceptional, the autofocus is quick and reliable, and the whole thing slips into a jacket pocket without a second thought. For travel shooters or creators documenting everyday life, that level of convenience is hard to beat.

At its normal price the Pocket 3 already represents good value for what it offers, but seeing it fall to £289 (or £384 for the comoc deal) during the Amazon Prime Sale makes it a particularly attractive buy. Deals on DJI’s newer creator tools don’t appear all that often, so when they do, they tend to attract plenty of attention.

If you’re looking for a lightweight vlogging camera that delivers stabilised 4K footage with almost zero setup time, this Amazon Spring deal on the DJI Osmo Pocket 3 is easily one of the most compelling creator bargains of the sale.

The Panasonic Lumix S9 with the compact 18-40mm S lens is one of the most tempting full-frame camera bundles appearing in the Amazon Prime sale, and at just £999 I can see that this lightweight setup is perfectly suited to travel, street photography, and everyday content creation.

What makes the Lumix S9 so appealing is how much camera Panasonic has managed to fit into such a small and stylish body. It features a 24.2MP full-frame sensor, excellent in-body image stabilization, and the same dependable phase-detection autofocus technology found in Panasonic’s larger hybrid cameras.

The included 18-40mm S lens completes the package beautifully. It is compact enough to keep the entire setup easy to carry, while its useful wide-angle zoom range makes it ideal for landscapes, city breaks, environmental portraits, vlogging, and capturing everyday life.

Video is another area where the Lumix S9 really stands out. Panasonic has packed it with powerful recording tools, including high-resolution open-gate video and the ability to apply custom color looks directly in-camera, making it particularly attractive to filmmakers, social media creators, and anyone who wants polished footage without a lengthy editing process.

Despite its approachable design, this is still a serious full-frame camera capable of producing excellent stills and video. Its lightweight construction makes it easy to carry throughout the day, while the full-frame sensor provides the detail, dynamic range, and low-light performance that photographers expect from a much larger system.

For anyone searching for a compact full-frame camera that can handle both photography and video, the Lumix S9 and 18-40mm lens bundle at £999 is well worth considering during the Amazon Prime sale. It combines portability, creative flexibility, and strong image quality in a package that is genuinely enjoyable to take anywhere.

The Amazon Prime Day camera deals have only just started, but one of Canon's best full-frame cameras is already down to a ludicrously low price.

The EOS RP, Canon's smallest and best-value full-frame camera, has been reduced to an astonishingly cheap $617 in the US and just £679 in the UK.

🇺🇸 US deal

🇬🇧 UK deal

I've made no secret of my love for the Canon EOS RP (review), which to this day is one of my favorite members of the R System family. In fact, paired with a tiny pancake lens like the Canon RF 28mm f/2.8 and I think it's one of the best street photography setups you can buy – especially full-frame, especially at this price!

I have to note that the RP has just been discontinued in Asia, so stocks likely won't last long – especially at this price. But while the Canon EOS R8 is technically its successor, and is technically a better camera, the RP is by far the better buy with a price tag this low.

To this day it's Canon's smallest full-frame camera, which is something to be celebrated in a world where cameras are getting bigger and bigger. By contrast, the RP is even smaller than the Canon EOS 800D – a super-compact APS-C DSLR.

It's built around a 26.2MP full-frame sensor that delivers beautiful image quality, even though its wider specs are better suited to street and sedate photography rather than fast action and high-res video.

Its burst speed tops out at 5fps, which is enough for slow-moving subjects and general shooting, while the video is capped at 4K 25p and FullHD 60p. However, it's important to know that 4K shooting loses Dual Pixel CMOS AF and suffers about a 1.76x crop.

Other than 4K (where it reverts to contrast AF), the Dual Pixel-powered autofocus does a great job. It lacks the subject-detection algorithms of more recent cameras, but with 4,779 AF points and both face and eye tracking, it's capable for pretty much everything except the tough jobs.

Even though I'm a proud EOS R5 owner, and I long for the days when I had a brilliant little RP setup to take around with me for travel and everyday photography!

You might also like…

Check out the best lenses for the Canon EOS RP. Looking for an alternative? Take a look at the best Canon cameras along with the best Canon RF lenses.

It's usually modern models that we see discounted in the Amazon Prime Day camera deals. However, this year there's an absolute bargain on a flagship-level camera and lens that offers unbeatable value for outdoor photographers.

Right now you can scoop up the former flagship Olympus OM-D E-M1 Mark II with a 24-80mm trinity lens for just £1,186.67!

Released in 2016, the Olympus OM-D E-M1 Mark II (review) was the flagship camera for Olympus (now OM System). So even though it's an old body, when it was launched it packed cutting-edge technology – much of which is still impressive by today's standards – so you're getting an incredibly powerful camera without a 2026 price tag (this camera is a predecessor of the OM System OM-1 Mark II).

Some of its standout features include 80MP RAW imaging, made possible using Olympus' High Res Shot feature. This technology uses pixel shift multi-shot to quadruple the sensor's native 20.4MP resolution – ideal for capturing detailed landscapes in all their glory, while keeping the outfit a fraction of the size and weight of a full-frame setup (coming in at just 134 x 91 x 69mm and 574g).

Also making this camera perfect for outdoor shooting is its industry-best weather sealing, so you don't need to stop shooting when the weather turns. But this isn't just a camera for use on a tripod with static subjects!

The E-M1 Mark II boasts superb in-body image stabilization, offering up to 6.5 stops of shake compensation, as well as up to 60fps burst shooting (with AF locked, or 18fps with full AF) powered by a phase detect autofocus system. It also packs dual memory card slots for safety, along with a fully articulating screen and 4K 30p video.

This bundle also includes the brilliant Olympus M.Zuiko 12-40mm f/2.8 Pro lens (review) – a professional trinity lens with an equivalent 24-80mm focal range.

A true workhorse lens, it has spent more time on my Micro Four Thirds cameras than almost any other optic. It's fast, delivers great results and crucially is weather sealed – making it a perfect pairing with the E-M1 Mark II as a go-anywhere, shoot-anything, whatever-the-weather combo!

You might also like…

Take a look at today's iteration of this combo, the OM System OM-1 Mark II (review) and the OM System M.Zuiko 12-40mm f/2.8 Pro II (review).

Right now you can save hundreds on what is arguably Canon's best DSLR – and the best Amazon Prime Day camera deals aren't even here yet.

The powerhouse Canon EOS 5D Mark IV is currently available for just $1,999 with a free battery, memory card and copy of Capture One Pro in the US, while it's priced even better at just £1,399 in the UK!

🇺🇸 US deal

🇬🇧 UK deal

The Canon EOS 5D Mark IV (review) has cultivated a place as a workhorse camera used and trusted by pros all over the world.

Even today in this mirrorless world, it remains a full-frame powerhouse – and a camera that's more physically robust than pretty much any mirrorless body you put it against.

At its heart is a 30.4MP CMOS sensor packed with Canon's beloved color science, delivering natural hues and accurate skin tones straight out of camera.

It's bolstered by dual memory card slots, one CompactFlash and one SD, to give you peace of mind that you won't lose your shots even if you suffer a card failure.

While it's not a sports camera, its 7fps continuous shooting speed is enough to capture most action – and combined with the sensor and memory cards, has made the 5D Mark IV a staple of working pros' and wedding photographers' kit bags for years.

On top of that, you've got excellent robustness and weather sealing. With this camera, you don't need to stop shooting when the temperature drops, the rain starts or the dust kicks up – it just keeps on shooting.

Video was never the 5D Mark IV's strongest suit, as 4K suffers a 1.64x crop – not the end of the world, but certainly a consideration (especially if you shoot wide). But if you can work with that, it still delivers crisp 4K video – and of course, the FullHD is uncropped.

All in all, there's a reason this camera has been a favorite of pros around the world for years – and a reason why you'll still find it in studios and on the sidelines to this day!

You might also like…

Take a look at the best lenses for the Canon EOS 5D Mark IV and the best Canon lenses for DSLRs to see what glass you need to pick up.

We are now into the final hours of Amazon’s Prime sale, and time is quickly running out to secure the strongest camera deals before they disappear.

The event ends at midnight BST, so this is your last opportunity to browse our selection of genuinely worthwhile offers and grab anything that catches your eye before prices return to normal.

Amazon's best deals across Photo & Video

• Today's top Amazon deal - up to 40% off!
• Best lens deals - Save up to £300 off
• Best video deals - up to 15% saving
• Best photo printer deals - huge savings across a massive range

Even though it's Amazon Prime Day, you don't have to shop there to get a great deal – numerous other retailers are having their own savings events!

🇬🇧 UK: Check out these Amazon alternatives:

Argos Sale
John Lewis Sale
Very Mega Deals

Amazon Prime: best camera deals

Amazon Prime: Best Action Camera deals

Amazon Prime: Best lens deals

Amazon Prime: Best Drone deals

Amazon Prime: Best security camera deals

How do I access the Amazon Prime Day sale?

This is an Amazon Prime members event, which means you’ll need to be signed in with an active Prime account to access the biggest savings. Unlike some Amazon sales, where a handful of discounts may be available to everyone, this event is designed around exclusive Prime member deals.

So, if you want to grab the best offers and potentially record-low prices ahead of Black Friday, it’s worth making sure your Prime membership is set up before the sale begins. Remember you can get a 30-day free trial, which you can join to take advantage of the Prime Day savings - and cancel afterwards.

Amazon is back with another exclusive sale for Prime members, running acros four days from June 23-26.

This latest event will take place across a wide range of countries, including Austria, Belgium, Canada, Colombia, Egypt, France, Germany, Italy, Ireland, Luxembourg, Mexico, Netherlands, Poland, Portugal, Saudi Arabia, Singapore, Spain, Sweden, Türkiye, United Arab Emirates, United Kingdom, and the United States.

I’m expecting to see some strong discounts across photographic equipment, from cameras, drones, and lenses to camera phones, computers, and accessories.

So whether you’re looking to upgrade to one of the best mirrorless cameras, invest in a new camera phone, or finally pick up that telephoto lens you’ve had your eye on, the team and I will be rounding up the best Amazon Prime camera deals.

How do I access the Amazon Prime Day sale?

This is an Amazon Prime members event, which means you’ll need to be signed in with an active Prime account to access the biggest savings. Unlike some Amazon sales, where a handful of discounts may be available to everyone, this event is designed around exclusive Prime member deals.

So, if you want to grab the best offers and potentially record-low prices ahead of Black Friday, it’s worth making sure your Prime membership is set up before the sale begins. Remember you can get a 30-day free trial, which you can join to take advantage of the Prime Day savings - and cancel afterwards.

7 reasons to signup to Amazon Prime

1. Free next day delivery

One of the biggest advantages of signing up to Amazon Prime is the most obvious: you get free next-day delivery on thousands of items, whether it's filters or photography props, and if you need anything for a shoot last-minute it's definitely the quickest place to go.

Amazon Prime's premium delivery has saved me countless times, and I love that you can select to only view items that have Prime delivery. If you order early enough in the day, and depending on where you live, you can even get same-day delivery on some items – which makes Prime a godsend!

2. Discounts on Prime Day

You read that right, if you're an Amazon Prime member, you can get great discounts on a whole range of Amazon products during the two-day sale – but you will only be able to see and take advantage of these deals if you have signed up to Prime.

That's why I recommend taking out an Amazon Prime 30-day trial for free. This means that you won't be charged (make sure you cancel before 30 days!) but can take full advantage of the massive savings to be had this Prime Day.

Better yet, if you're a student, you can get a massive 6 months of free Amazon Prime and then get 50% off if you keep it! So, you can get all the best deals for Amazon Prime Day and even on Black Friday!

3. Amazon Photos

All Amazon Prime members get unlimited photo storage and up to 5GB of video storage with Amazon Photos. I didn’t even know about Amazon Photos until recently, and I have no idea why Amazon doesn’t shout about it more. Unlike Google Drive, where you’re limited to 15GB, you can upload all your precious memories to Amazon Photos and never run out of space.

This is the perfect solution for photographers who want to back up their work on cloud storage without having to pay anything extra for Dropbox or the best cloud storage for photos.

4. Prime Video

As well as free next-day delivery, being an Amazon Prime member also gives you access to Prime Video – which includes hundreds of films, series, and Amazon Originals to keep you entertained. Considering that Netflix starts at $9.99 / £6.99 a month for the most basic plan, where you can only watch things in 480p, Prime Video is pretty good value for the money.

There are some huge titles available to watch for free, such as Lady Gaga's House of Gucci, the critically acclaimed Bong-Joon Ho film Parasite and the photography documentary Finding Vivian Maier among many more.

Amazon Prime Video can be a brilliant place to find inspiration for shoots and, if you're a videographer, ideas on color grading styles, camera shots, and film angles.

5. Prime Music

If you don’t want to pay for multiple services such as Spotify and Netflix, an Amazon Prime membership also includes music streaming with Prime Music. It’s a little different from Amazon Music, in that there are only 2 million songs to choose from rather than the much larger 100 million, and you won't be able to listen to full albums by your favorite artists. But if that doesn't bother you, there is still a lot going for it.

(If you want the full thing, Prime users can sign up for Amazon Music Unlimited for less money than non-members.)

Many professional photographers cite listening to music as one of their inspirations – particularly when it comes to getting in the zone for the editing phase of their work – so why not dig in and find yourself the right playlist to process your photos to?

6. Free Deliveroo Plus for a year (UK Only)

Amazon has teamed up with Deliveroo to give all new Amazon Prime members a free year of Deliveroo Plus, which means that delivery is free when you spend over £25.

You have to sign up for the deal via the Deliveroo website, rather than through Amazon, but it’s well worth doing, considering some restaurants can now charge as much as £4.99 for delivery!

When you need to power through a particularly heavy editing session or find yourself shooting on the road, this could be a great perk to have.

7. Prime Reading

Every month, you can read a different selection of books on your Kindle or smartphone for absolutely nothing, with Prime Reading. While you don’t get quite the same satisfaction as reading an actual book, it's perfect for traveling when baggage restrictions mean you can't carry the extra weight of books.

The Sony A7 V may now being on sale, but the Sony A7 III is still a great all-round camera - and particularly at the price we have just spotted. Park Cameras are offering this popular full-frame mirrorless camera for £1,§149 with a Sony FE 28-70mm f/3.5-5.6 OSS zoom - which is a saving of £500 (and around a third of the cost of the Sony A7 V).

That’s a great price on a camera that’s still hugely relevant, even years after launch, thanks to its reliable autofocus, excellent image quality and robust all-round performance.

Whether you're shooting portraits, landscapes, or video, the A7 III is the kind of camera that just gets the job done. Its 24.2MP full-frame sensor offers rich detail and fantastic dynamic range, while the 693-point phase-detect AF system still holds its own against newer rivals. You also get 10fps burst shooting and solid battery life that lasts longer than most mirrorless competitors.

Video shooters won’t be disappointed either, with 4K recording across the full sensor width, flat colour profiles for grading, and dual card slots for peace of mind on longer shoots. It’s no surprise that the A7 III remains a go-to camera for hybrid creators and enthusiasts who want top-tier performance without going all-in on flagship pricing.

If you've been on the hunt for a compact camera for stills and video, this deal is worth a look.

Popular among street photographers and vloggers alike is the Sony ZV-1, now available for just £519 at Jessops. This is £100 off its usual £619 price tag.

The Sony ZV-1 is tiny, powerful, and ideal for capturing life as it happens, without drawing attention to yourself. For street photography, that's gold. I usually shoot with my Sony A7 III, which is amazing – but also a bit bulky, especially when compared to the ZV-1. In quieter settings, it tends to draw too much attention, which completely ruins those raw, candid moments that street photography thrives on.

The ZV-1 fits in a jacket pocket, measures just 105.5 x 60.0 x 43.5mm, and is low-key enough to go unnoticed – letting you capture city life as it naturally unfolds. And let's be honest, sometimes fewer MP and a more compact size get you a better shot, simply because you can take it.

And if you've ever thought about trying vlogging, the ZV-1 is a great entry-level vlogging camera. Sure, some call it a tweaked version of the RX100 series, but the upgrades here are tailored specifically to creators: better audio, user-friendly controls, and a screen that makes framing yourself super easy.

Yes, there are a few quirks – like the focus distance jumping when zooming in and the Active SteadyShot stabilization not quite living up to expectations. But on the plus side, autofocus is incredibly fast, and overall, the camera feels intuitive and fun to use. So, if you can look over the zoom jumping and use a tripod or gimbal for video, the Z-V1 is great.

At £519, the ZV-1 offers excellent value for street photography and an easy entry into video content creation. And in genres like street photography, this little camera could become your (or even my) secret weapon.

Check out the best compact camera, the best camera for street photography, and the best cameras for vlogging.

The Amazon Spring Sale may have officially wrapped up, but the savings haven’t disappeared just yet.

I’ve handpicked 10 standout products that are still enjoying impressive discounts, proving that savvy shoppers can still bag a bargain - no matter the budget.

Smart bird feeder cameras have become remarkably advanced in recent years, with modern models now using AI technology capable of identifying more than 6,000 bird species automatically, right to your phone!

Once simple novelty gadgets, these smart feeders can now record video, send instant alerts to your phone, and even catalog visiting wildlife through dedicated apps - heck, you can even livestream your garden visitors to YouTube or Facebook on some models!

Better still, during the Amazon Spring Deal Days sale, some of the best bird feeder cameras start from just £81, making it easier than ever to turn your garden into a front-row seat for birdwatching.

If you have ever struggled to keep the subject steady when you have used binoculars, then using a pair of image-stablized binoculars will change your life. At a press of a button, you can switch the image so that it is completely wobble-free – so you can concentrate on what you are seeing.

Canon has been the leading name in stabilized binos - but they can be an expensive option. Thankfully, I've just spotted that two of the most popular models have had their prices slashed in the Amazon Spring Deal Days sale that is going on this week.

• The best camera deals across Amazon Spring Deal Days

Check out our full guide to the best binoculars, or our guide to the best image-stabized binos.

Compact cameras are enjoying something of a comeback. In a world of smartphones and increasingly large mirrorless systems, these pocket-sized cameras offer something refreshingly simple: excellent image quality, a fixed lens, and a camera that genuinely fits in your pocket.

Many modern compacts even feature large sensors and 4K video, making them powerful tools despite their small size.

With the Amazon Spring Deal Days now underway, it’s also one of the best times to buy, as cameras and photography gear are seeing some impressive discounts.

So I’ve rounded up eight of the best compact cameras for every budget that are currently on offer in the Amazon Spring Deal Days sale.

If you’re a Nikon Z shooter looking to expand your lens lineup without spending a fortune, Viltrox has quickly become one of the most exciting third-party brands to watch.

With lenses covering everything from ultra-wide 14mm all the way to portrait-ready 135mm, the company now offers an impressive range of Z-mount primes.

Even better, with prices starting from just £77, these are some of the best value lens deals available right now in the Amazon Spring Deal Days sale for boosting your photography on a budget.

If you’re a Canon shooter looking to upgrade your glass, the Amazon Spring Sale has delivered some seriously tempting prime lens deals. With standout options for both RF and EF mount cameras starting from just £99, it’s a great opportunity to add fast, sharp primes to your kit without spending a fortune.

Whether you shoot portraits, street photography, or everyday scenes, these lenses offer fantastic value and impressive image quality for Canon users.

Are you a Sony shooter? Then you’ll want to take a look at these standout lens deals starting from just £340.

With a mix of full-frame and APS-C options to suit every budget, Amazon Spring Deal Days has delivered some genuinely impressive savings on glass that could seriously upgrade your kit.

Keeping an eye on your home doesn’t have to cost a fortune, especially with Amazon regularly slashing prices on Blink’s smart security cameras.

From compact indoor models to weather-ready outdoor systems, these deals make it easier than ever to upgrade your home security without stretching your budget – with prices starting for just £13.99 for the highly-popular Blink Mini 2.

I've personally picked out the six best Blink security camera deals on Amazon right now to save you time, and most importantly money!

The Amazon Prime Big Deal Days sale may have officially ended, but some of my favourite deals from the event are still hanging on - and trust me, these are too good to ignore!

While the main event might be over, a surprising number of standout offers on cameras and lenses remain live, still offering those rare, Black Friday–level savings that don’t come around often. These are the real highlights from the sale, not leftovers, but genuine best-in-show bargains that managed to survive the shopping frenzy.

If you missed your chance earlier in the week, this is your moment to strike. Prices like these don’t hang around for long, and once they’re gone, they’re gone. So if something below catches your eye, don’t wait - these deals are still going strong, but only for now.

Best camera deals

Is it worth waiting until Black Friday instead?

Not necessarily. While Black Friday sometimes offers deeper discounts, Prime Day, and those deals that follow it are far more focused - and for camera gear, it often matches or even beats Black Friday prices.

If you see a good deal on something you’ve been eyeing, don’t wait until November - my recommendation is to buy it now and avoid possible disappointment later!

Photoshop and Lightroom have been my go-to photo editing apps for years, but my favorite photo editor isn’t exactly known for being cheap. Amazon, however, has quietly dropped the price of a one-year subscription to both Photoshop and Lightroom by $100 in the US and more than £140 in the UK for Prime members.

Photoshop is the sort of photo editing software that needs no introduction. Around since 1990, Photoshop is so heavily used in the photography industry that the name also doubles as a verb as in, “Can you Photoshop this?” While it’s far from being the only photo editor, the software’s layers, masks, and advanced tools have long been a favorite for many photographers, myself included.

Lightroom is a name that’s a bit less known among non-photographers, but an essential part of my workflow. Lightroom is both a photo organizer and an editor. I’ve long used Lightroom for general edits like color, exposure, and cropping, but its healing and cloning tools are getting so good that I only need to open Photoshop for the more complex edits, like composites and removing a tricky object from a photo.

The Lightroom-Photoshop bundle typically costs about $240 / £249 a year. But Amazon has quietly knocked around $100 / £140 off that price for Prime members. The Prime Day Photoshop-Lightroom deal of $140 / £107 for a full year amounts to under $12 / £9 a month.

(Sorry, current subscribers, purchasing this plan will not extend existing licenses for the 20GB Photography Plan, which is no longer available for new subscribers.)

US Deal

UK Deal

The discount, however, is only available for the option that auto-renews, which means you’ll have to set some calendar reminders to cancel if you don’t want to automatically pay $240 / £249 for the software in one year’s time.

Adobe offers a full refund if you decide you don’t like the software and cancel before one one-month is up. But Adobe also doesn’t offer any sort of refund after that first month if you decide you don’t want to use the full year. Adobe’s monthly paid plan can be cancelled early, but you have to pay 50 percent of the remaining months, so committing to a one-year plan from the start isn’t a bad idea.

While the combo with both Lightroom and Photoshop is the best deal for most photographers, Prime members who don’t need the advanced edits inside Photoshop can get Lightroom only for $85.49 / £65.12 for the first year. Creatives who also dabble in video may want to consider getting all of Adobe’s Creative Cloud apps in the All Apps plan, which is discounted to $564.99 / £418.43 for Prime members, down from $779.88 / £774.

Both the Lightroom-only plan and the Lightroom-Photoshop combo also include 1 TB of cloud storage for one year.

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Find more US Amazon Prime Day deals on cameras and accessories or UK Prime Day camera deals. Or, find the best photo editing software.

I don't shoot a lot of macro photography. Aside from being commissioned to create some macro content for a camera manufacturer a few years ago, I've never really done it professionally – so it's purely something I shoot for fun. And when I do it, there's one lens that I always reach for.

Not only is the Olympus M.Zuiko 30mm f/3.5 Macro one of the best macro lenses you can buy, it's also a cheat code for this kind of photography!

First and foremost, it's super affordable. Specialist lenses, macro included, can be very pricey – especially lenses made by the camera brands themselves, with full autofocus support (unlike manual-only third-party options). But especially right now, with this lens discounted to just $249 in the US and only £212 in the UK, you can get into macro without breaking the bank.

On paper, this is a 30mm lens with 1.25x magnification – that's a 1.25:1 reproduction ratio, which means that your subjects appear 1¼ times life-size on your sensor. In other words, with true macro being 1:1, this is natively a greater-than-macro lens.

However, you need to remember that this is a Micro Four Thirds (MFT) lens – and the image sensors on Micro Four Thirds cameras have a 2x crop factor. So, in equivalent full-frame terms, this lens becomes a 60mm lens with 2.5x magnification – a 2.5:1 reproduction ratio, meaning your subjects are over double life-size.

But the cheat code doesn't end there! Not only does an MFT sensor double the focal length of your lenses, it also doubles the depth of field. Which means, for example, that you can shoot at f/8 while getting an effective depth of field of f/16 – but without introducing diffraction.

All of a sudden, this innocent-looking lens becomes an absolute powerhouse for macro photography.

On top of all that, unlike most other macro lenses, it's absolutely tiny and weighs almost nothing – just 130g! – meaning you can absolutely shoot with this lens handheld. And if you use it with a body like the OM System OM-3, you get 6.5 stops of image stabilization – making camera shake almost a non-issue.

Furthermore, combine it with computational features like in-camera focus stacking and you can pretty much bypass post-processing. Then there are shooting assists like focus peaking, enabling you to take manual control for ultra-fine focus. And if you want to get even more detail in your shots, you can use the high res pixel shift shooting to capture a handheld 50MP image or an 80MP tripod shot.

Like I said, I'm not a macro pro. But on occasions where there's something really small that I'd like to photograph, I don't reach for my big bulky gear – this little lens is all I need. And it's small enough to live in my camera bag full time!

Get the lens

The Olympus M.Zuiko 30mm f/3.5 Macro is part of the Amazon Prime Day camera sale in the US and UK, so it's enjoying a nice discount on top of its already attractive retail price.

🇺🇸 US deal

🇬🇧 UK deal

You might also like…

Take a look at the best Olympus / OM System lenses across all photography genres – and check out more macro photography tips.

There's only a few hours left if you want to grab one of the Prime Day bird feeder camera deals, as the Amazon sale ends at midnight.

While big-name camera deals have dominated the headlines, it’s the bird feeder camera bargains that have quietly become some of my favourites this year.

• See all of today's Amazon camera deals

If you’ve ever wanted a closer look at the wildlife visiting your garden, there’s no better time to invest. These smart feeders bring nature right to your screen, often with live streaming, motion alerts, night vision, and even AI bird recognition. With savings live right now, it’s the perfect excuse to finally add one to your outdoor setup.

They’re not just for bird lovers either - these clever cameras are a great creative tool for photographers too. Whether you’re scouting behaviour, trialling compositions, or just enjoying the meditative rhythm of garden life, a bird feeder cam is a surprisingly useful companion. Pair it with a good set of binoculars, and you’ve got yourself an all-season wildlife-watching station.

I’ve rounded up the very best Amazon Prime bird feeder camera deals still available – real savings from brands I trust. But be warned: they’ll all fly off the shelves when the sale ends at midnight tonight. So if you want to bring the birds a little closer, now’s the time to do it.

Check out our guides to the best bird feeder cameras and the best bird box cameras

What have you got your eye on over Amazon Prime Day? A shiny camera you've been coveting for a while? Or an exotic lens that's finally come down in price, perhaps? I've set my sights a little lower, but for something that will arguably have a greater impact on my photography. I won't stop shopping until I have a decent selection of filters in my basket.

• Don't miss today's best Amazon Prime camera deals

Filters might not sound the most exciting of photographic accessories, but I would counter that they can have a much more dramatic effect on your photography. The best neutral density filters can slow down your exposure so much that clouds in the sky become photogenic streaks, crashing waves become a milky blur, and the people in busy street scenes disappear altogether! A polarizer cuts through surface glare, enabling you to see right through to the bottom of riverbeds, brings out the vibrant greens of vegetation, and adds punch to wispy clouds in brilliant blue skies. Variable NDs allow you to slow your shutter to a customizable degree and are much sought after by videographers. There are other trick filters to consider, too!

So that's what I'm buying, and so should you! Luckily, I've done the hard work of hunting down the best Amazon Prime Day filter deals so you don't have to – and here are the unmissable bargains I've discovered!

In addition to being Prime Day deals, many of these discounts are time-limited and once they're gone, they're gone, so you'll need to be quick to avoid disappointment!

Amazon's October sale is now in full swing, and we have been having a look at the best Prime Day dashcam deals. So if you’ve been thinking about grabbing a new dashcam, this is your chance to grab a decent one.

I’ve been on the hunt for one myself, which means I’ve been deep-diving through the offers to find the best value dashcams out there. And luckily, this year’s Prime Day event hasn’t disappointed.

• 🇺🇸 See all of today's best US Amazon camera deals
• 🇬🇧 See all of today's best UK Amazon camera deals

From simple plug-and-play models to fully loaded 4K dashcams with GPS and night vision, there’s something in the mix for every budget. Some of the biggest names in the game like Nextbase, Garmin, and Vantrue - are offering real savings, making it the perfect time to upgrade your car’s protection or pick up your very first unit.

I’ve filtered out the fluff to bring you only the deals that are actually worth your money. These are the dashcams I’d trust on my own windscreen, and with savings this strong, it makes sense to act fast. Whether you're commuting daily or planning a road trip this summer, there’s real peace of mind to be had here.

Just remember - these deals will be gone by midnight October 8. So if a dashcam’s been on your wishlist, now’s the moment to make it happen.

🇺🇸 Best dashcam deals in US

🇬🇧 Best dashcam deals in UK

Best dash cams
Best front and rear dash cams
Best Uber dash cams
Best budget dash cams

Some of the best binocular deals we have seen this year are now LIVE thanks to the Amazon Prime Big Deal Days sale, which is now in its final day of sale, so look no further in your search for a fantastic deal on your dream pair of binos!

• See all of today's Amazon camera deals

While this is an Amazon Prime special event, many of the other big retailers will also offer great discounts during the sale period – and some will release daily deals, so check back here regularly to bag the best prices!

US: Best Binocular deals

UK: Best Binocular deals

Top retailers

Prime Day is an Amazon-only affair, but other retailers are also likely to reduce prices over the Amazon Prime Dig Deal Days event - and some may have discounts on products not stocked or not discounted at Amazon. Key retailers to check out for binocular deals and photo-related discounts are:

US Top Retailers:

Amazon: Cheap prices on camera gear
Adorama: Big discounts on cameras and tech
Apple: Save on your old iPhone or iPad
Walmart: DSLR, Mirrorless & action cameras
B&H Photo Video: Deals on camera brands
Best Buy: Save on TVs, laptops, appliances
Canon USA: Buy direct to save money

UK Top Retailers:

Amazon: We expect big savings on camera, lenses, memory cards and more Canon UK: Buy direct from the source and tap into Summer Savings
Jessops: Deals from the iconic camera store
John Lewis: The latest deals on electrical equipment
Park Cameras: Amazing Cashback savings on cameras & lenses
Wex Photo Video: Great deals on Canon, Rotolight, Elinchrom & more

Free Amazon Prime trials

How to access Amazon Prime Big Deal Days Sale

Unlike Amazon Prime Day, which usually has a few deals available for non-members to shop, Big Deal Days will be a Prime-member exclusive sale. So if you want to take advantage of these pre-Black Friday deals you must be logged into or set up an Amazon Prime account in order to see and shop all the deals.

Also check out our guides to the best budget binoculars and the best binoculars for kids

As you're undoubtedly aware, the Amazon Ring is a doorbell that houses a camera, speaker, and microphone, and its primary purpose is to enable you to see who is at the door before you answer it. Not only does it give you a heads-up of who is calling by streaming video to your phone, but it allows you to have a conversation with the caller, which is invaluable if you happen to be on the toilet "I'll be there in a minute!", or you wish to avoid the door-to-door salesperson or Jehovah's Witness "Sorry, I'm not in right now!", or, as you don't even need to be in the house to answer, directing couriers where to leave the parcel.

• Don't miss today's best Amazon Prime camera deals

That may be a good enough reason on its own to invest in a Ring Doorbell, particularly as during the Prime Day sales, it's less than half price, dropping from £99.99 to just £39.99, but I'm going to give you a better one (it's directly below my roundup of the best Ring doorbell deals, but you can skip to the yarn by scrolling to the bottom). It hinges on the fact that not only do you not need to be in the house to answer the caller, or even in the same country, but every member of the household can be alerted when someone rings the doorbell.

So, earlier this year, my 19-year-old son went traveling. It's something of a rite of passage for the kids in my neighborhood as they make their way to adulthood. Taking a gap year after finishing college, he'd worked hard in local restaurants to get enough cash together for a trip through Southeast Asia, to take some time to figure out what he was going to do with the rest of his life. Off he set to Bangkok with a bunch of his mates, and I was keen to hear about his adventures. But being a typical teen, his updates were brief, to say the least.

"How are you finding Thailand? I can't wait to hear what you've been up to!" I'd message. "Yeah, good." would come the WhatsApp response half a day later.

And so it went in the weeks that followed. "What are you doing today?" I'd ask. "In Cambodia" would be the two-word reply. "Oh wow! Have you been to the Angkor Wat temples? I'd love to see them, they're a photographer's dream!" I'd persevere. "Yeah, it's good," was as good as I was going to get.

Then, one day, I went to visit a friend. I rang his doorbell. His Ring doorbell…

"Dad!" the doorbell exclaimed. I was confused. My son went on to explain that he was in Vietnam and had met up with my friend's daughter when the Ring alert was triggered on her phone. The two are around the same age and have known each other since they were in nappies, and she was also on a gap year and on her own Asian adventure.

It was a little disconcerting, talking to a doorbell; he could see me, but I couldn't see him. But we had a good chat for half an hour about his travels, and I learnt a lot more about the sights he'd seen and scrapes he'd got into than I had in the previous two months of messaging.

And that is why I'm buying a Ring Doorbell in the Prime Day sales!

Memory cards might not be the most exciting purchase, but they’re indispensable - without one, even the best camera is useless. I always stock up on SanDisk 64GB Ultra SDXC UHS-I cards, not for their size but for their reliability, great value, and the fact that they’re almost always discounted ahead of Amazon Prime’s big camera sales.

• see all of today's Amazon Prime camera deals

Sure, 64GB might not seem like much in an era of 8K video and high-resolution sensors, but for everyday photography, it’s plenty - and at this price, they’re practically impossible to resist.

It’s become something of a ritual for me now. I ignore memory cards for most of the year and wait until Prime Day - or the days leading up to it - when prices start to tumble and full-price suddenly looks ridiculous. SanDisk’s 64GB Ultra cards often drop into impulse-buy territory, and if you need more room, the 128GB and 256GB versions usually follow suit at prices that feel like a steal.

The real trick is having spares. I never head out without at least two or three extras in my bag. Cards fill up, fail, or simply vanish, and having backups means you’re never caught short - no deleting files on the fly or missing a shot while swapping cards. And when you’ve picked them up for less than the cost of a pub lunch, there’s no reason not to stock up.

SanDisk Ultra cards have always hit the sweet spot for me. They’re not overkill for everyday or even semi-professional use, yet they’re fast, reliable, and built for real-world shooting, whether that’s documenting family life, covering events, or spending an afternoon out with the camera. I’ve filled more of them than I can count, and not one has ever let me down.

So why pay full whack? Prime Day is basically a once-a-year restock event for me. I buy cards like people buy batteries at Christmas – just enough to get me through another season or two. It’s a small investment in peace of mind, and at Prime Day prices, it's hard to make a case against it.

If you shoot regularly and you’re not taking advantage of these sales, you’re missing a trick. The SanDisk 64GB Ultra SDXC UHS-I is always on offer, and if you need more storage, the 128GB and 256GB versions are rarely far behind. Just wait for the price to drop… and buy!

Shop the memory card

With fast transfer speeds, reliable performance and a price that’s hard to ignore, the SanDisk 64GB Ultra SDXC UHS-I is a smart addition to any camera bag – ideal for everyday shooting, and right now, it’s cheap enough to pick up without hesitation.

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Don't forget – the best memory cards need the best memory card readers to get the best out of them!

The robots are coming, but there's no need to be alarmed, for the Enabot range is populated with friendly robots, designed to play with pets and people while keeping a watchful eye on your home. And with these brilliant Amazon Prime Day deals, it would simply be illogical not to secure your very own plastic pal.

From the base-model Enabot Ebo SE now costing just £79 (34% off its regular £119 price tag) to the pet-oriented Rola Mini saving 27% at £109 from its £149 list price and the more advanced Enabot Ebo Air 2 dropping £30 to £169 from its regular price of £199, there's something for everyone. Here are the best Amazon Prime Day deals for Enabot robots.

There are a few models to choose from in the Enabot robot range, but, with these great savings, you really can't go too far wrong. They are essentially drivable cameras that you control remotely, offering a robot's-eye view of your home and its inhabitants, while a built-in speaker and mic enable two-way communication. I certainly had a lot of fun when I tested the Enabot Ebo Air 2 for my review, with its customizable 'eyes' and LED 'laser' to torment pets. My cat, arguably, had less fun.