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                            <title><![CDATA[ Latest from Digital Camera World in Sigma ]]></title>
                <link>https://www.digitalcameraworld.com/tag/sigma</link>
        <description><![CDATA[ All the latest sigma content from the Digital Camera World team ]]></description>
                                    <lastBuildDate>Mon, 08 Jun 2026 13:34:46 +0000</lastBuildDate>
                            <language>en</language>
                                <item>
                                                            <title><![CDATA[ This US$4,599 fast zoom lens is Japan's new No.1 best-seller ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/japans-best-selling-lens-right-now-isnt-from-sony-canon-or-nikon-and-it-costs-us-usd4-599</link>
                                                                            <description>
                            <![CDATA[ The world's fastest medium format zoom is Japan's new best-seller – outperforming some of photography's biggest flagship telephoto lenses ]]>
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                                                                        <pubDate>Mon, 08 Jun 2026 13:34:46 +0000</pubDate>                                                                                                                                <updated>Thu, 11 Jun 2026 13:36:33 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[James Artaius]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[This flagship US$4,599 telephoto lens is the new No.1 in Japan&#039;s sales chart]]></media:description>                                                            <media:text><![CDATA[Hasselblad XCD 35-100E lens on a wooden surface in a moodily lit environment]]></media:text>
                                <media:title type="plain"><![CDATA[Hasselblad XCD 35-100E lens on a wooden surface in a moodily lit environment]]></media:title>
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                                                            <title><![CDATA[ Best lenses for the Sony A6400 in 2026: let me help you pick the perfect lenses for your pocket powerhouse Sony body ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/best-lenses-for-the-sony-a6400</link>
                                                                            <description>
                            <![CDATA[ Here are my recommendations of the best lenses for the Sony A6400, so you can enjoy all that this powerful APS-C format Sony camera has to offer ]]>
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                                                                        <pubDate>Mon, 01 Jun 2026 07:24:07 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ rodlawton@gmail.com (Rod Lawton) ]]></author>                    <dc:creator><![CDATA[ Rod Lawton ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/ris3o8Ex4Ns42FsHssSe4f.jpg ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Matthew Richards ]]></dc:contributor>
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                                                            <media:credit><![CDATA[Sony/Digital Camera World]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sony A6400]]></media:description>                                                            <media:text><![CDATA[Sony A6400]]></media:text>
                                <media:title type="plain"><![CDATA[Sony A6400]]></media:title>
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                                                            <title><![CDATA[ Sigma CEO discusses his bucket list lens: "It's one of our missions to deliver niche lenses" ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-ceo-discusses-his-bucket-list-lens-its-one-of-our-missions-to-deliver-niche-lenses</link>
                                                                            <description>
                            <![CDATA[ "If we only make similar products to major companies at a lower price, I don’t think it’s worth existing in this industry" says Sigma chief ]]>
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                                                                        <pubDate>Sat, 30 May 2026 09:10:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ james.artaius@futurenet.com (James Artaius) ]]></author>                    <dc:creator><![CDATA[ James Artaius ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/hUNKxQqWUtijmmKCdzRaXM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 200mm f/2 DG OS | Sports lens being used in a lab testing environment]]></media:description>                                                            <media:text><![CDATA[Sigma 200mm f/2 DG OS | Sports lens being used in a lab testing environment]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 200mm f/2 DG OS | Sports lens being used in a lab testing environment]]></media:title>
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                                                            <title><![CDATA[ This camera challenges the idea that more features mean better photography – and might make you a better photographer ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/mirrorless-cameras/this-camera-challenges-the-idea-that-more-features-mean-better-photography-and-might-make-you-a-better-photographer</link>
                                                                            <description>
                            <![CDATA[ An award-winning full-frame mirrorless camera like no other – showing that less can teach more ]]>
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                                                                        <pubDate>Sun, 24 May 2026 15:20:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Mirrorless Cameras]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                    <category><![CDATA[Digital Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[James Artaius]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma BF on a grey surface]]></media:description>                                                            <media:text><![CDATA[Sigma BF on a grey surface]]></media:text>
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                                                            <title><![CDATA[ "I don’t believe I can make Sigma a bigger company than Sony or Canon, but I think I can make it a nicer brand” ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/i-dont-believe-i-can-make-sigma-a-bigger-company-than-sony-or-canon-but-i-think-i-can-make-it-a-nicer-brand</link>
                                                                            <description>
                            <![CDATA[ “The Leica of Japan”: Sigma's CEO discusses transforming the perception of the company ]]>
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                                                                        <pubDate>Sun, 24 May 2026 06:15:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ james.artaius@futurenet.com (James Artaius) ]]></author>                    <dc:creator><![CDATA[ James Artaius ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/hUNKxQqWUtijmmKCdzRaXM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[James Artaius]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma CEO Kazuto Yamaki, holding a Sigma BF, in front of the Sigma logo at CP+ 2026]]></media:description>                                                            <media:text><![CDATA[Sigma CEO Kazuto Yamaki, holding a Sigma BF, in front of the Sigma logo at CP+ 2026]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma CEO Kazuto Yamaki, holding a Sigma BF, in front of the Sigma logo at CP+ 2026]]></media:title>
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                                                            <title><![CDATA[ Sigma is updating one of its most popular Art lenses with an even brighter aperture, but I think the upcoming 85mm has more competition than ever ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-is-updating-one-of-its-most-popular-art-lenses-with-an-even-brighter-aperture-but-i-think-the-upcoming-85mm-has-more-competition-than-ever</link>
                                                                            <description>
                            <![CDATA[ Sigma recently displayed a prototype of its forthcoming DG Art 85mm f/1.2 lens at the China P&E trade show, but I think Viltrox is starting to put real pressure on ]]>
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                                                                        <pubDate>Tue, 19 May 2026 12:05:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                                    <dc:creator><![CDATA[ Alan Palazon ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/Zf7tYsbRE9JKvfVjebG5Cn.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Sigma 85mm f/1.2 DG Art]]></media:description>                                                            <media:text><![CDATA[The Sigma 85mm f/1.2 DG Art]]></media:text>
                                <media:title type="plain"><![CDATA[The Sigma 85mm f/1.2 DG Art]]></media:title>
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                                                            <title><![CDATA[ Top-performing 24-70mm zoom discontinued – this popular budget DSLR lens looks like it is leaving the market ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/top-performing-24-70mm-zoom-discontinued-this-popular-budget-dslr-lens-looks-like-it-is-leaving-the-market</link>
                                                                            <description>
                            <![CDATA[ A 24-70mm f/2.8 zoom lens is a key kit piece for most photographers, but this DSLR version is now reaching the end of production ]]>
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                                                                        <pubDate>Fri, 24 Apr 2026 18:01:37 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Future]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Cheaper than flagship zooms but delivering high-quality performance, this DSLR 24-70mm lens is favored by both Canon and Nikon photographers – now listed as discontinued]]></media:description>                                                            <media:text><![CDATA[Camera lens with a red &quot;DISCONTINUED&quot; banner across it, indicating the product is no longer available]]></media:text>
                                <media:title type="plain"><![CDATA[Camera lens with a red &quot;DISCONTINUED&quot; banner across it, indicating the product is no longer available]]></media:title>
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                                                            <title><![CDATA[ Sigma BF falls to $1,999 in its first-ever discount ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/mirrorless-cameras/sigma-bf-falls-to-usd1-999-in-its-first-ever-discount</link>
                                                                            <description>
                            <![CDATA[ Sigma’s boldest camera yet just got a $200 price cut ]]>
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                                                                        <pubDate>Tue, 17 Mar 2026 13:54:25 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Mirrorless Cameras]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                    <category><![CDATA[Digital Cameras]]></category>
                                                                                                <author><![CDATA[ sebastian.oakley@futurenet.com (Sebastian Oakley) ]]></author>                    <dc:creator><![CDATA[ Sebastian Oakley ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/bqHjvwvXxSCtJZz3aVgSyn.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Future]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma BF]]></media:description>                                                            <media:text><![CDATA[Sigma BF]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma BF]]></media:title>
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                                                            <title><![CDATA[ This lens doesn’t exist yet, but I’m predicting this upcoming optic will be killer for portraits. A new ultra-bright 85mm f/1.2 is launching in September 2026 ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/this-lens-doesnt-exist-yet-but-im-predicting-this-upcoming-optic-will-be-killer-for-portraits-a-new-ultra-bright-85mm-f-1-2-is-launching-in-september-2026</link>
                                                                            <description>
                            <![CDATA[ The Sigma 85mm f/1.2 DG Art is coming this September – and if it's anything like Sigma's 50mm f/1.2, it's going to be good ]]>
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                                                                        <pubDate>Thu, 26 Feb 2026 14:20:31 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Sigma 85mm f/1.2 DG Art]]></media:description>                                                            <media:text><![CDATA[The Sigma 85mm f/1.2 DG Art]]></media:text>
                                <media:title type="plain"><![CDATA[The Sigma 85mm f/1.2 DG Art]]></media:title>
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                                                            <title><![CDATA[ Sigma 15mm f/1.4 DC | Contemporary lens review: a downsized delight for APS-C format Fujifilm, Sony and (yes!) Canon mirrorless cameras ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-15mm-f-1-4-dc-c-review</link>
                                                                            <description>
                            <![CDATA[ The Sigma 15mm f/1.4 DC | C proves that shrinkflation can be a good thing, cutting 50% off the weight and 30% off the length of its predecessor ]]>
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                                                                        <pubDate>Tue, 24 Feb 2026 05:05:00 +0000</pubDate>                                                                                                                                <updated>Tue, 24 Feb 2026 10:21:52 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                                    <dc:creator><![CDATA[ Matthew Richards ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/jDd3HmNtNWfRUREZztFrQo.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Matthew Richards]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 15mm f/1.4 DC | C product image]]></media:description>                                                            <media:text><![CDATA[Sigma 15mm f/1.4 DC | C product image]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 15mm f/1.4 DC | C product image]]></media:title>
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                                                            <title><![CDATA[ Sigma just brought a photography favorite to cinema as the second part of Sigma’s first autofocus cinema zoom finally gets a launch date ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-just-brought-a-photography-favorite-to-cinema-as-the-second-half-to-sigmas-worlds-first-autofocus-cinema-zooms-finally-gets-a-launch-date</link>
                                                                            <description>
                            <![CDATA[ The previously promised Sigma AF Cine 28-105mm T3 will finally launch this spring ]]>
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                                                                        <pubDate>Tue, 24 Feb 2026 05:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 24 Feb 2026 10:32:46 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Sigma AF Cine 28-105mm T3 FF lens]]></media:description>                                                            <media:text><![CDATA[The Sigma AF Cine 28-105mm T3 FF lens]]></media:text>
                                <media:title type="plain"><![CDATA[The Sigma AF Cine 28-105mm T3 FF lens]]></media:title>
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                                                            <title><![CDATA[ The new Sigma 15mm f/1.4 Contemporary  is a lighter, more compact bright prime lens in E-Mount, X-Mount – and, YES, even Canon RF mount! ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/the-new-sigma-15mm-f-1-4-contemporary-is-a-lighter-more-compact-bright-prime-in-e-mount-x-mount-and-yes-even-canon-rf-mount</link>
                                                                            <description>
                            <![CDATA[ The new Sigma 15mm f/1.4 DC Contemporary is the lightest lens in the company's Contemporary series ]]>
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                                                                        <pubDate>Tue, 24 Feb 2026 05:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 24 Feb 2026 10:21:32 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Sigma 15mm f/1.4 DC Contemporary sitting on a table with other Sigma lenses]]></media:description>                                                            <media:text><![CDATA[The Sigma 15mm f/1.4 DC Contemporary sitting on a table with other Sigma lenses]]></media:text>
                                <media:title type="plain"><![CDATA[The Sigma 15mm f/1.4 DC Contemporary sitting on a table with other Sigma lenses]]></media:title>
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                                                            <title><![CDATA[ The lens that sparked Sigma’s popular Art line has just been re-imagined. The Sigma 35mm f/1.4 DG II Art is a lighter, smaller take on the popular prime ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/the-lens-that-sparked-sigmas-popular-art-line-has-just-been-re-imagined-the-sigma-35mm-f-1-4-dg-ii-art-is-a-lighter-smaller-take-on-the-popular-prime</link>
                                                                            <description>
                            <![CDATA[ The Sigma 35mm f/1.4 DG II Art re-imagines the popular focal length with a lighter, smaller design ]]>
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                                                                        <pubDate>Tue, 24 Feb 2026 05:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 24 Feb 2026 07:28:01 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Sigma 35mm f/1.4 DG II Art]]></media:description>                                                            <media:text><![CDATA[The Sigma 35mm f/1.4 DG II Art]]></media:text>
                                <media:title type="plain"><![CDATA[The Sigma 35mm f/1.4 DG II Art]]></media:title>
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                                                            <title><![CDATA[ Win a Sigma 50mm f/1.2 DG DN Art for L-Mount or Sony E-mount (worth £1,299)! ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/win-a-sigma-50mm-f-1-2-dg-dn-art-for-l-mount-or-sony-e-mount-worth-gbp1-299</link>
                                                                            <description>
                            <![CDATA[ This super-fast compact standard prime delivers outstanding optical performance – and one of them can be yours ]]>
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                                                                        <pubDate>Wed, 18 Feb 2026 15:11:04 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ niall.hampton@futurenet.com (Niall Hampton) ]]></author>                    <dc:creator><![CDATA[ Niall Hampton ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/3QiB4a5iN4DyuaguNiVBFn.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Photographer holding a Sigma 50mm f/1.2 DG DN | Art mounted to a Sigma fp camera]]></media:description>                                                            <media:text><![CDATA[Photographer holding a Sigma 50mm f/1.2 DG DN | Art mounted to a Sigma fp camera]]></media:text>
                                <media:title type="plain"><![CDATA[Photographer holding a Sigma 50mm f/1.2 DG DN | Art mounted to a Sigma fp camera]]></media:title>
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                                                            <title><![CDATA[ I’ve owned three cameras with Foveon sensors. Here’s why I think they’re so special, and why they didn’t take off... ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/dslr-cameras/ive-owned-three-cameras-with-foveon-sensors-heres-why-i-think-theyre-so-special-and-why-they-didnt-take-off</link>
                                                                            <description>
                            <![CDATA[ It's been 10 years since we saw the last Sigma Foveon camera. I share why I was fond of the technology and I'm now hopeful of a full-frame Foveon comeback ]]>
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                                                                        <pubDate>Thu, 22 Jan 2026 07:10:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[DSLR Cameras]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                    <category><![CDATA[Digital Cameras]]></category>
                                                                                                <author><![CDATA[ dan.mold@futurenet.com (Dan Mold) ]]></author>                    <dc:creator><![CDATA[ Dan Mold ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/j5BBQoKwLZznXzRK4N6DC4.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Dan Mold]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Photographer Dan Mold holding a Sigma DSLR outdoors with his eye to the viewfinder]]></media:description>                                                            <media:text><![CDATA[Photographer Dan Mold holding a Sigma DSLR outdoors with his eye to the viewfinder]]></media:text>
                                <media:title type="plain"><![CDATA[Photographer Dan Mold holding a Sigma DSLR outdoors with his eye to the viewfinder]]></media:title>
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                                                            <title><![CDATA[ Why Japan's #3 best-selling lens is more exciting than the #1 (and it's not an optic made by Sony!) ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/why-japans-3-best-selling-lens-is-more-exciting-than-the-1-and-its-not-an-optic-made-by-sony</link>
                                                                            <description>
                            <![CDATA[ This 20-200mm superzoom is a supremely travel-friendly lens with 20mm coverage and 10x zoom versatility ]]>
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                                                                        <pubDate>Sat, 17 Jan 2026 13:25:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:description>                                                            <media:text><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:title>
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                                                            <title><![CDATA[ This zoom is the best-selling lens for the second year running… Here's why and the full top 10 of 2025 ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/this-zoom-is-the-best-selling-lens-for-the-second-year-running-heres-why-and-the-full-top-10-of-2025</link>
                                                                            <description>
                            <![CDATA[ Zoom lenses continue to dominate Japan's photography market, with versatile workhorse optics leading the best-selling lenses of 2025 ]]>
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                                                                        <pubDate>Fri, 09 Jan 2026 08:52:31 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Phil Barker / Future]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Japan&#039;s best-selling lenses of 2025 reveal: versatile zooms remain photographers&#039; first choice]]></media:description>                                                            <media:text><![CDATA[A Nikon Z 24-120mm lens resting on a minimalist gray pedestal, showcasing its sleek design and intricate details]]></media:text>
                                <media:title type="plain"><![CDATA[A Nikon Z 24-120mm lens resting on a minimalist gray pedestal, showcasing its sleek design and intricate details]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ These are the trendiest lenses of 2025. From newly-launched primes to versatile zooms, these are the top-selling lenses at one US retailer ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/these-are-the-trendiest-lenses-of-2025-from-newly-launched-primes-to-versatile-zooms-these-are-the-top-selling-lenses-at-one-us-retailer</link>
                                                                            <description>
                            <![CDATA[ According to US retailer B&H, these are the top lenses of 2025 across all mounts ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 15 Dec 2025 18:41:35 +0000</pubDate>                                                                                                                                <updated>Mon, 15 Dec 2025 18:41:45 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[James Artaius]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Canon RF 45mm f/1.2 STM mounted to the Canon EOS R6 Mark III]]></media:description>                                                            <media:text><![CDATA[Canon RF 45mm f/1.2 STM mounted to the Canon EOS R6 Mark III]]></media:text>
                                <media:title type="plain"><![CDATA[Canon RF 45mm f/1.2 STM mounted to the Canon EOS R6 Mark III]]></media:title>
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                                                            <title><![CDATA[ The f/2.8 used to be the gold standard for zoom lenses.  Modern zooms are going even brighter – and it may just be my favorite photography trend yet ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/the-f-2-8-used-to-be-the-gold-standard-for-zoom-lenses-modern-zooms-are-going-even-brighter-and-it-may-just-be-my-favorite-photography-trend-yet</link>
                                                                            <description>
                            <![CDATA[ A growing number of zoom lenses go brighter than f/2.8 – and it may just be one of my favorite photography tech trends right now ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 12 Dec 2025 20:17:42 +0000</pubDate>                                                                                                                                <updated>Tue, 16 Dec 2025 10:13:52 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Matthew Richards]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 28-45mm F1.8 DG DN Art]]></media:description>                                                            <media:text><![CDATA[Sigma 28-45mm F1.8 DG DN Art]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 28-45mm F1.8 DG DN Art]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Could Sigma extend its coveted telephoto run with a 300mm f/2.8? This patent supports the possibility  ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/could-sigma-extend-its-coveted-telephoto-run-with-a-300mm-f-2-8-this-patent-supports-the-possibility</link>
                                                                            <description>
                            <![CDATA[ Sigma’s been on a legendary telephoto run of late, so even the faintest possibility of a 300mm f/2.8 is worth delving into ]]>
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                                                                        <pubDate>Wed, 10 Dec 2025 07:18:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ mike.harris@futurenet.com (Mike Harris) ]]></author>                    <dc:creator><![CDATA[ Mike Harris ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/GGEXGwupYYYnNwLb7XkXx8.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma / Digital Camera World]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 200mm f/2 DG OS Sports on a pink to yellow gradient with + and ? signs ]]></media:description>                                                            <media:text><![CDATA[Sigma 200mm f/2 DG OS Sports on a pink to yellow gradient with + and ? signs ]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 200mm f/2 DG OS Sports on a pink to yellow gradient with + and ? signs ]]></media:title>
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                                                            <title><![CDATA[ Sigma can’t meet consumer appetite for its amazing 300-600mm f/4 zoom, but it's not as simple as just upping production ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/mirrorless-cameras/sigma-cant-meet-consumer-appetite-for-its-amazing-300-600mm-f-4-zoom-but-its-not-as-simple-as-just-upping-production</link>
                                                                            <description>
                            <![CDATA[ Sigma can’t make two of the biggest releases of 2025 fast enough, but making more isn’t a feasible short-term solution ]]>
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                                                                        <pubDate>Wed, 03 Dec 2025 13:19:26 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Mirrorless Cameras]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                    <category><![CDATA[Digital Cameras]]></category>
                                                                                                <author><![CDATA[ mike.harris@futurenet.com (Mike Harris) ]]></author>                    <dc:creator><![CDATA[ Mike Harris ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/GGEXGwupYYYnNwLb7XkXx8.jpg ]]></dc:description>
                                                                                                                                                                                                                                                <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/gpXfRJpHP2se5k8gUsBjAV-1280-80.jpg">
                                                            <media:credit><![CDATA[Sigma / James Artaius / Digital Camera World ]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[The Sigma BF and 300–600mm f/4 DG OS Sport have both proven very popular ]]></media:description>                                                            <media:text><![CDATA[Sigma BF and 300-600 f/4 with a green arrow showing upward trend ]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma BF and 300-600 f/4 with a green arrow showing upward trend ]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Sigma 135mm f/1.4 DG Art review: the fastest lens of its focal length in the world! ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-135mm-f-1-4-dg-art-review</link>
                                                                            <description>
                            <![CDATA[ The Sigma 135mm f/1.4 DG Art is the fastest lens of its type, designed to deliver the best bokeh that money can buy ]]>
                                                                                                            </description>
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                                                                        <pubDate>Sun, 26 Oct 2025 07:01:00 +0000</pubDate>                                                                                                                                <updated>Sun, 26 Oct 2025 23:50:52 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                                    <dc:creator><![CDATA[ Matthew Richards ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/jDd3HmNtNWfRUREZztFrQo.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Matthew Richards]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 135mm f/1.4 DG Art product shot]]></media:description>                                                            <media:text><![CDATA[Sigma 135mm f/1.4 DG Art product shot]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 135mm f/1.4 DG Art product shot]]></media:title>
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                                                            <title><![CDATA[ "We have never designed a sensor before by ourselves.” Sigma is sharing insight into why the new full-frame Foveon camera sensor, first promised in 2018, is STILL under development ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/we-have-never-designed-a-sensor-before-by-ourselves-sigma-is-sharing-insight-into-why-the-new-full-frame-foveon-camera-sensor-first-promised-in-2018-is-still-under-development</link>
                                                                            <description>
                            <![CDATA[ Sigma's CEO says the full-frame Foveon is still in development, despite technical issues creating years of delays ]]>
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                                                                        <pubDate>Fri, 24 Oct 2025 13:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Digital Cameras]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[The Sigma SD14 had a Foveon sensor]]></media:description>                                                            <media:text><![CDATA[foveon sensor]]></media:text>
                                <media:title type="plain"><![CDATA[foveon sensor]]></media:title>
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                                                            <title><![CDATA[ This €40,000-winning photo series was shot using a DSLR and mirrorless combo ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/photography/awards-and-competitions/us-usd46-000-winning-photo-series-reveals-dramatic-stories-and-it-was-shot-using-a-dslr-and-mirrorless-camera-combo</link>
                                                                            <description>
                            <![CDATA[ Awarded the Leica Oskar Barnack Award 2025, this striking photographic work shines a light on the USA-Mexico borderland and migrant journeys ]]>
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                                                                        <pubDate>Wed, 22 Oct 2025 12:25:00 +0000</pubDate>                                                                                                                                <updated>Thu, 23 Oct 2025 11:57:55 +0000</updated>
                                                                                                                                            <category><![CDATA[Awards and Competitions]]></category>
                                                    <category><![CDATA[Photography]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Alejandro Cegarra / LOBA 2025]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[A migrant walks on top of a parked freight train knownas “The Beast” on the outskirts of Piedras Negras, Mexico 2023. From the series “The Two Walls”]]></media:description>                                                            <media:text><![CDATA[A migrant walks on top of a parked freight train knownas “The Beast” on the outskirts of Piedras Negras, Mexico 2023.From the series “The Two Walls”]]></media:text>
                                <media:title type="plain"><![CDATA[A migrant walks on top of a parked freight train knownas “The Beast” on the outskirts of Piedras Negras, Mexico 2023.From the series “The Two Walls”]]></media:title>
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                                                            <title><![CDATA[ Are people still buying DSLR lenses in 2025? Sigma says yes – Tamron says no ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/are-people-still-buying-dslr-lenses-in-2025-sigma-says-yes-tamron-says-no</link>
                                                                            <description>
                            <![CDATA[ Sigma's decade-old 150-600mm is still a best-seller, but Tamron exited DSLR production entirely. Let's explore what that means for the market ]]>
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                                                                        <pubDate>Mon, 20 Oct 2025 12:07:53 +0000</pubDate>                                                                                                                                <updated>Mon, 20 Oct 2025 12:48:34 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Are DSLR lenses still in demand?]]></media:description>                                                            <media:text><![CDATA[Sigma 150-600mm f/5-6.3 DG OS HSM | S]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 150-600mm f/5-6.3 DG OS HSM | S]]></media:title>
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                                                            <title><![CDATA[ "The ultimate bokeh" – This lens is so good that it's worth abandoning Canon and Nikon ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/the-ultimate-bokeh-this-lens-is-so-good-that-its-worth-abandoning-canon-and-nikon</link>
                                                                            <description>
                            <![CDATA[ "This is the lens you want, if you want the ultimate bokeh…It's literally so good that it's a reason to invest in the L or the E mount," says YouTuber ]]>
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                                                                        <pubDate>Mon, 13 Oct 2025 10:12:20 +0000</pubDate>                                                                                                                                <updated>Mon, 13 Oct 2025 11:29:54 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ james.artaius@futurenet.com (James Artaius) ]]></author>                    <dc:creator><![CDATA[ James Artaius ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/hUNKxQqWUtijmmKCdzRaXM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 135mm f/1.4 DG Art lens on a Sigma BF body in a photographer&#039;s hands]]></media:description>                                                            <media:text><![CDATA[Sigma 135mm f/1.4 DG Art lens on a Sigma BF body in a photographer&#039;s hands]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 135mm f/1.4 DG Art lens on a Sigma BF body in a photographer&#039;s hands]]></media:title>
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                                                            <title><![CDATA[ This zoom has an aperture wide enough to rival primes. The Sigma 28-45mm f/1.8 DG DN Art has dropped to its lowest ever price ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/this-zoom-has-an-aperture-wide-enough-to-rival-primes-the-sigma-28-45mm-f-1-8-dg-dn-art-has-dropped-to-its-lowest-ever-price</link>
                                                                            <description>
                            <![CDATA[ The Sigma 28-45mm f/1.8 DG DN Art mixes zoom with a wide aperture; if I shot with this lens mount, I'd be sorely tempted at this lowest-ever price ]]>
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                                                                        <pubDate>Wed, 08 Oct 2025 15:36:12 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Matthew Richards]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 28-45mm F1.8 DG DN Art]]></media:description>                                                            <media:text><![CDATA[Sigma 28-45mm F1.8 DG DN Art]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 28-45mm F1.8 DG DN Art]]></media:title>
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                                                            <title><![CDATA[ The new Sigma 135mm f/1.4 and 20-200mm f/3.5-6.3 are already so popular, some orders are delayed ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/the-new-sigma-135mm-f-1-4-and-20-200mm-f-3-5-6-3-are-already-so-popular-some-orders-are-delayed</link>
                                                                            <description>
                            <![CDATA[ Sigma Japan issued an apology, saying that some orders may be delayed for the new 135mm f/1.4 and 20-200mm lenses ]]>
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                                                                        <pubDate>Thu, 18 Sep 2025 14:49:03 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:description>                                                            <media:text><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:title>
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                                                            <title><![CDATA[ Sigma announces its first autofocus cine lens for Sony and L-mount shooters ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-announces-its-first-autofocus-cine-lens</link>
                                                                            <description>
                            <![CDATA[ Likely based in part on Sigma's sublime 28-45mm F1.8 DG DN Art lens, it looks like a videographer's dream ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 10 Sep 2025 16:20:47 +0000</pubDate>                                                                                                                                <updated>Thu, 11 Sep 2025 07:48:04 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ ben.andrews@futurenet.com (Ben Andrews) ]]></author>                    <dc:creator><![CDATA[ Ben Andrews ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/hA7SxTHVsLt7fQ5XhWWbX4.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma AF Cine Line 28-45mm T2 FF lens]]></media:description>                                                            <media:text><![CDATA[Sigma AF Cine Line 28-45mm T2 FF lens]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma AF Cine Line 28-45mm T2 FF lens]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Sigma unveils world's first 20-200mm superzoom for full-frame – alongside game-changing landscape and portrait fast prime lenses  ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-unveils-worlds-first-20-200mm-superzoom-for-full-frame-alongside-game-changing-landscape-and-portrait-fast-prime-lenses</link>
                                                                            <description>
                            <![CDATA[ Industry's firsts, cutting-edge optics, and enhanced real-world usability – Sigma's latest launch is one for the books ]]>
                                                                                                            </description>
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                                                                        <pubDate>Tue, 09 Sep 2025 08:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 09 Sep 2025 08:13:25 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
                                                                                                                                                                                                                                                <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/AeThdLMx65JJ5c9XUBqGj6-1280-80.jpg">
                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary offers a 10x zoom range for full-frame L-mount and Sony mount mirrorless cameras]]></media:description>                                                            <media:text><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 20-200mm F3.5-6.3 DG | Contemporary with a wide hood is centrally positioned three times against a gradient gray background, creating a sleek and professional tone]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Sigma’s stunning BF Camera is finally in stock – But does it have a market? ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/mirrorless-cameras/sigmas-stunning-bf-camera-is-finally-in-stock-but-does-it-have-a-market</link>
                                                                            <description>
                            <![CDATA[ The Sigma BF is gorgeous, intuitive, and brilliant… But who’s the buyer? ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 08 Sep 2025 17:45:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Mirrorless Cameras]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                    <category><![CDATA[Digital Cameras]]></category>
                                                                                                <author><![CDATA[ sebastian.oakley@futurenet.com (Sebastian Oakley) ]]></author>                    <dc:creator><![CDATA[ Sebastian Oakley ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/bqHjvwvXxSCtJZz3aVgSyn.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[James Artaius]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma BF]]></media:description>                                                            <media:text><![CDATA[Sigma BF]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma BF]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Sigma issues official apology as demand for its world-first 200mm f/2 lens outpaces supply in Japan ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-issues-official-apology-as-demand-for-its-world-first-200mm-f-2-lens-outpaces-supply-in-japan</link>
                                                                            <description>
                            <![CDATA[ The recently announced Sigma 200mm f/2 DG OS | Sports lens is proving more popular than the brand expected ]]>
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                                                                        <pubDate>Thu, 28 Aug 2025 10:17:29 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma]]></media:description>                                                            <media:text><![CDATA[Sigma]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Why photographers like me obsess over the 200mm f/2 (and you should too as Sigma launches first one ever for mirrorless cameras) ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/why-photographers-like-me-obsess-over-the-200mm-f-2-and-you-should-too-as-sigma-launches-first-one-ever-for-mirrorless-cameras</link>
                                                                            <description>
                            <![CDATA[ Why the 200mm f/2 is photography’s most special focal length ]]>
                                                                                                            </description>
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                                                                        <pubDate>Sat, 23 Aug 2025 11:00:00 +0000</pubDate>                                                                                                                                <updated>Mon, 03 Nov 2025 10:50:01 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ sebastian.oakley@futurenet.com (Sebastian Oakley) ]]></author>                    <dc:creator><![CDATA[ Sebastian Oakley ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/bqHjvwvXxSCtJZz3aVgSyn.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sebastian Oakley / Digital Camera World]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[My trusty Nikon 200mm f/2 VR II ]]></media:description>                                                            <media:text><![CDATA[A Nikon DSLR camera with a large 200mm f/2 telephoto lens, resting on a wooden surface with a blurred white background]]></media:text>
                                <media:title type="plain"><![CDATA[A Nikon DSLR camera with a large 200mm f/2 telephoto lens, resting on a wooden surface with a blurred white background]]></media:title>
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                                                            <title><![CDATA[ Could this be the most exciting lens of the year? Sigma announces the 200mm f/2 Sports! ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/could-this-be-the-most-exciting-lens-of-the-year-sigma-announces-the-200mm-f-2-sports</link>
                                                                            <description>
                            <![CDATA[ A lens for the ages! I'm predicting that Sigma's world's first 200mm f/2 full-frame mirrorless lens will become an instant classic ]]>
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                                                                        <pubDate>Tue, 19 Aug 2025 05:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 19 Aug 2025 07:33:22 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 200mm f/2 DG OS | Sports]]></media:description>                                                            <media:text><![CDATA[Sigma 200mm f/2 DG OS | Sports]]></media:text>
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                                                            <title><![CDATA[ Ultra-wide lenses are a challenge for crop sensor cameras. But this new lens is the widest-ever with a bright f/1.4 aperture ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/ultra-wide-lenses-are-a-challenge-for-crop-sensor-cameras-but-this-new-lens-is-the-widest-ever-with-a-bright-f-1-4-aperture</link>
                                                                            <description>
                            <![CDATA[ The Sigma 12mm f/1.4 is the first 12mm ultra-wide with an f/1.4 aperture for crop sensor mirrorless cameras ]]>
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                                                                        <pubDate>Tue, 19 Aug 2025 05:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 19 Aug 2025 11:46:15 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Sigma 12mm f/1.4 DC Contemporary on a white background]]></media:description>                                                            <media:text><![CDATA[The Sigma 12mm f/1.4 DC Contemporary on a white background]]></media:text>
                                <media:title type="plain"><![CDATA[The Sigma 12mm f/1.4 DC Contemporary on a white background]]></media:title>
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                                                            <title><![CDATA[ Sigma 300-600mm f/4 DG OS Sports review: Sigma's supersize "dream lens" is now a reality ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-300-600mm-f-4-dg-os-sports-review-sigmas-supersize-dream-lens-is-now-a-reality</link>
                                                                            <description>
                            <![CDATA[ The Sigma 300-600mm f/4 DG OS Sports aims to be a modern-day classic super-telephoto zoom for Sony and L-Mount cameras ]]>
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                                                                        <pubDate>Sat, 16 Aug 2025 09:16:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                                    <dc:creator><![CDATA[ Matthew Richards ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/jDd3HmNtNWfRUREZztFrQo.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Matthew Richards]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[The Sigma 300-600mm f/4 DG OS Sports is a monster – especially with the lens hood]]></media:description>                                                            <media:text><![CDATA[Sigma 300-600mm f/4 DG OS Sports]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 300-600mm f/4 DG OS Sports]]></media:title>
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                                                            <title><![CDATA[ Sigma brings a design-driven pop-up store to London this September ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/photography/galleries-and-exhibitions/sigma-brings-a-design-driven-pop-up-store-to-london-this-september</link>
                                                                            <description>
                            <![CDATA[ Get your hands on the award-winning Sigma BF at Sigma's upcoming pop-up store ]]>
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                                                                        <pubDate>Fri, 15 Aug 2025 16:08:10 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Galleries and Exhibitions]]></category>
                                                    <category><![CDATA[Photography]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Sigma pop up in Bloomsbury, London]]></media:description>                                                            <media:text><![CDATA[Sigma]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma]]></media:title>
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                                                            <title><![CDATA[ SmallRig releases the Cybertruck of mount plates for the Sigma BF ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/camera-accessories/smallrig-releases-the-cybertruck-of-mount-plates-for-the-sigma-bf</link>
                                                                            <description>
                            <![CDATA[ Is this the sleekest mount plate ever? ]]>
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                                                                        <pubDate>Fri, 15 Aug 2025 06:18:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Camera Accessories]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[SmallRig]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[SmallRig L-Shaped Mount Plate with Handle for Sigma BF]]></media:description>                                                            <media:text><![CDATA[SmallRig L-Shaped Mount Plate with Handle for Sigma BF]]></media:text>
                                <media:title type="plain"><![CDATA[SmallRig L-Shaped Mount Plate with Handle for Sigma BF]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ China's top-selling cameras and lenses revealed… Spoiler: Sony rules, by far ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/chinas-top-selling-cameras-and-lenses-revealed-spoiler-sony-rules-by-far</link>
                                                                            <description>
                            <![CDATA[ Sony leads the pack in China's booming digital camera market 2025 so far – outpacing Canon, Nikon, Tamron & Co ]]>
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                                                                        <pubDate>Tue, 29 Jul 2025 13:04:33 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/YpXCrf3zXkqJGfXRssiuNV.jpg ]]></dc:description>
                                                                                                                                                                                                                                                <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/VJBP87YEasXFA3nfahacQU-1280-80.jpg">
                                                            <media:credit><![CDATA[Sony]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Here are the best-selling camera models and lenses in China&#039;s online digital market in 2025]]></media:description>                                                            <media:text><![CDATA[Sony A7C II]]></media:text>
                                <media:title type="plain"><![CDATA[Sony A7C II]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ The US reached a 15 percent tariff agreement with Japan. Which camera gear is most likely to see a price hike? ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/the-us-reached-a-15-percent-tariff-agreement-with-japan-which-camera-gear-is-most-likely-to-see-a-price-hike</link>
                                                                            <description>
                            <![CDATA[ The US will charge a 15 percent tariff on goods imported from Japan, based on a new agreement ]]>
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                                                                        <pubDate>Wed, 23 Jul 2025 14:18:01 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ hillary.grigonis@futurenet.com (Hillary K. Grigonis) ]]></author>                    <dc:creator><![CDATA[ Hillary K. Grigonis ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/aCfuiNGVeJZWn4UhcUL8aN.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[CP+]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[An image from the CP+ show in Japan shows an array of different lenses]]></media:description>                                                            <media:text><![CDATA[A photo from the 2024 CP+ show in Japan shows a lens display]]></media:text>
                                <media:title type="plain"><![CDATA[A photo from the 2024 CP+ show in Japan shows a lens display]]></media:title>
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                                                            <title><![CDATA[ "The response has been very positive, enormously positive" – Sigma CEO Kazuto Yamaki discusses groundbreaking new cine lenses ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/the-response-has-been-very-positive-enormously-positive-sigma-ceo-kazuto-yamaki-discusses-groundbreaking-new-cine-lenses</link>
                                                                            <description>
                            <![CDATA[ Sigma reveals the thinking behind the world's first large format T1.3 cinema primes, and why the company’s fresh rebrand is more than just cosmetic ]]>
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                                                                        <pubDate>Mon, 14 Jul 2025 16:21:12 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma]]></media:description>                                                            <media:text><![CDATA[Sigma]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma]]></media:title>
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                                                            <title><![CDATA[ Sigma's new lens isn't just a prime killer –it may be a full-frame camera killer, too ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigmas-new-lens-isnt-just-a-prime-killer-it-may-be-a-full-frame-camera-killer-too</link>
                                                                            <description>
                            <![CDATA[ Not only does Sigma's f/1.8 APS-C zoom make prime lenses redundant –it might actually make full-frame redundant ]]>
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                                                                        <pubDate>Sun, 29 Jun 2025 06:18:00 +0000</pubDate>                                                                                                                                <updated>Thu, 03 Jul 2025 14:21:47 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ james.artaius@futurenet.com (James Artaius) ]]></author>                    <dc:creator><![CDATA[ James Artaius ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/hUNKxQqWUtijmmKCdzRaXM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[James Artaius]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Photographer holding the Sigma 17-40mm f/1.8 DC | A lens towards the camera]]></media:description>                                                            <media:text><![CDATA[Photographer holding the Sigma 17-40mm f/1.8 DC | A lens towards the camera]]></media:text>
                                <media:title type="plain"><![CDATA[Photographer holding the Sigma 17-40mm f/1.8 DC | A lens towards the camera]]></media:title>
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                                                            <title><![CDATA[ High demand forces Sigma to issue an official apology in Japan ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/high-demand-forces-sigma-to-issue-an-official-apology-in-japan</link>
                                                                            <description>
                            <![CDATA[ The new Sigma 17-40mm f/1.8 lens is proving to be very popular, as the manufacturer apologizes for delays ]]>
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                                                                        <pubDate>Fri, 27 Jun 2025 09:48:44 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Matthew Richards]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 17-40mm f/1.8 DC | A product shot held in hand]]></media:description>                                                            <media:text><![CDATA[Sigma 17-40mm f/1.8 DC | A product shot held in hand]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 17-40mm f/1.8 DC | A product shot held in hand]]></media:title>
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                                                            <title><![CDATA[ How to photograph puffins ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/photography/nature-and-wildlife-photography/how-to-photograph-puffins</link>
                                                                            <description>
                            <![CDATA[ Your quick guide to photographing these tiny, comedic birds ]]>
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                                                                        <pubDate>Tue, 17 Jun 2025 18:01:32 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Nature and Wildlife Photography]]></category>
                                                    <category><![CDATA[Photography]]></category>
                                                    <category><![CDATA[Photography Styles]]></category>
                                                                                                <author><![CDATA[ wendy.evans@futurenet.com (Wendy Evans) ]]></author>                    <dc:creator><![CDATA[ Wendy Evans ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/XWUCNggEsXULL5SSpeC2rG.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Puffins love small fish and sand eels and can often be seen with a beak full]]></media:description>                                                            <media:text><![CDATA[Puffins love small fish and sand eels and can often be seen with a beak full]]></media:text>
                                <media:title type="plain"><![CDATA[Puffins love small fish and sand eels and can often be seen with a beak full]]></media:title>
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                                                            <title><![CDATA[ This pro photographer prefers a 70-200mm zoom lens for action shots – and here's why  ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/photography/sports-photography/this-pro-photographer-prefers-a-70-200mm-zoom-lens-for-action-shots-and-heres-why</link>
                                                                            <description>
                            <![CDATA[ Tania Delohery-Duffy on the lens she never leaves behind when capturing fast action ]]>
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                                                                        <pubDate>Tue, 17 Jun 2025 12:57:52 +0000</pubDate>                                                                                                                                <updated>Tue, 17 Jun 2025 13:47:37 +0000</updated>
                                                                                                                                            <category><![CDATA[Sports Photography]]></category>
                                                    <category><![CDATA[Photography]]></category>
                                                    <category><![CDATA[Photography Styles]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/TG3uL5pihPKsZb3n7H7L6U.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Tania Delohery-Duffy/ Reminiscent Imagery]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Using a fast shutter speed enabled Tania to capture sharp details, showcasing the flying dirt to highlight the speed of the rider  ]]></media:description>                                                            <media:text><![CDATA[A motocross rider in action, riding through a track, and the fast movement is making the dirt fly towards the lens]]></media:text>
                                <media:title type="plain"><![CDATA[A motocross rider in action, riding through a track, and the fast movement is making the dirt fly towards the lens]]></media:title>
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                                                            <title><![CDATA[ Sigma 17-40mm f/1.8 DC | A review: a properly go-faster zoom lens that leaves others trailing in its wake ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-17-40mm-f-1-8-dc-a-review</link>
                                                                            <description>
                            <![CDATA[ Forget ‘trinity’ zooms. The Sigma 17-40mm f/1.8 DC Art for APS-C Canon, Fujifilm, Sony and L-Mount is more than a full f/stop faster ]]>
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                                                                        <pubDate>Tue, 17 Jun 2025 05:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 17 Jun 2025 08:22:46 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                                    <dc:creator><![CDATA[ Matthew Richards ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/jDd3HmNtNWfRUREZztFrQo.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Matthew Richards]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 17-40mm f/1.8 DC | A product shot held in hand]]></media:description>                                                            <media:text><![CDATA[Sigma 17-40mm f/1.8 DC | A product shot held in hand]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 17-40mm f/1.8 DC | A product shot held in hand]]></media:title>
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                                                            <title><![CDATA[ Sigma announces groundbreaking 17-40mm f/1.8 Art lens for APS-C mirrorless cameras ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigma-announces-groundbreaking-17-40mm-f-1-8-art-lens-for-aps-c-mirrorless-cameras</link>
                                                                            <description>
                            <![CDATA[ Could this new Sigma lens become the go-to for hybrid photography and video creators? ]]>
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                                                                        <pubDate>Tue, 17 Jun 2025 05:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 17 Jun 2025 10:02:23 +0000</updated>
                                                                                                                                            <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma 17-40mm f/1.8 DC Art lens ]]></media:description>                                                            <media:text><![CDATA[Sigma 17-40mm f/1.8 DC Art lens ]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 17-40mm f/1.8 DC Art lens ]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ New patent hints that Sigma is working on a rival to Canon's 200-800mm monster telephoto zoom ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/new-patent-hints-that-sigma-is-working-on-a-rival-to-canons-200-800mm-monster-telephoto-zoom</link>
                                                                            <description>
                            <![CDATA[ Canon's RF 200-800mm f/6.3-9 IS USM telephoto lens is popular, now a new patent suggests Sigma is gearing up to grab a slice of the pie ]]>
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                                                                        <pubDate>Wed, 11 Jun 2025 08:02:26 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kim.bunermann@futurenet.com (Kim Bunermann) ]]></author>                    <dc:creator><![CDATA[ Kim Bunermann ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/TG3uL5pihPKsZb3n7H7L6U.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Sigma currently offers the versatile 60-600mm f/4.5-6.3 DG DN Sports, but there might be a longer telephoto zoom option soon ]]></media:description>                                                            <media:text><![CDATA[Sigma 60-600mm f/4.5-6.3 DG DN OS Sport]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma 60-600mm f/4.5-6.3 DG DN OS Sport]]></media:title>
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                                <item>
                                                            <title><![CDATA[ Sigma's weird camera designs over the years – from familiar forms to "Beautiful Foolishness" ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/sigmas-weird-camera-designs-over-the-years-from-familiar-forms-to-beautiful-foolishness</link>
                                                                            <description>
                            <![CDATA[ Sigma is best known as a lens maker, but it also builds cameras that break from conventional design. In fact, quirky cameras are a Sigma speciality ]]>
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                                                                        <pubDate>Sun, 08 Jun 2025 15:21:00 +0000</pubDate>                                                                                                                                <updated>Mon, 21 Jul 2025 23:57:09 +0000</updated>
                                                                                                                                            <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ paul.burrows@futurenet.com (Paul Burrows) ]]></author>                    <dc:creator><![CDATA[ Paul Burrows ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/hoCyD9ZjzCDDmEnqYNMjoB.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma camera designs over the years]]></media:description>                                                            <media:text><![CDATA[Sigma camera designs over the years]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma camera designs over the years]]></media:title>
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                                <item>
                                                            <title><![CDATA[ Sigma's first ever autofocus cinema lenses are in development ]]></title>
                                                                                                                                                                                                <link>https://www.digitalcameraworld.com/cameras/lenses/sigmas-first-ever-autofocus-cinema-lenses-are-in-development</link>
                                                                            <description>
                            <![CDATA[ Sigma is developing new AF cine zoom lenses based on its renowned Art lens series ]]>
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                                                                        <pubDate>Thu, 05 Jun 2025 06:18:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Lenses]]></category>
                                                    <category><![CDATA[Cameras]]></category>
                                                                                                <author><![CDATA[ kalum.carter@futurenet.com (Kalum Carter) ]]></author>                    <dc:creator><![CDATA[ Kalum Carter ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/CJgUM8FpE5BV4ktKQnSqnJ.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sigma]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sigma AF Cine Line]]></media:description>                                                            <media:text><![CDATA[Sigma AF Cine Line]]></media:text>
                                <media:title type="plain"><![CDATA[Sigma AF Cine Line]]></media:title>
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