Medium Format 645D finally ready?
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14-12-10, 05:16 AM
Join Date: Jul 2009
Location: Kingston, Ontario
I wouldn't like to say just how much, but a heck of a lot of advertising work (the product shot stuff) is done on the hugely expensive Hasselblad digital 'medium format' H4D50 and H4D60 cameras (50 and 60 Megapixels respectively and about $40,000 and upwards - body only). A local product-photographer and printer here in my city uses two - and then gets enthusiastic about getting a new light for the studio, casually mentioning that it cost over $6000!
I had a go at some touching up of that portrait in the sample pictures I linked to - you can edit pore by pore! Tiny little blemishes that we'd miss even if we were using FF cameras can be cleaned up - leaving an amazing skin tone.
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