[mikeavison]

I can't decide between Fujifilm HS10 and Lumix FZ100.

Specification wise, both are OK for me.

Mainly it comes down to image quality. I have looked at some reviews and the Fuji lens seems a bit softer than the Lumix. However I had an earlier Fuji bridge and it had excellent image quality. I guess my expectations of the Lumix are swayed a bit by the prestigious name on the lens.

In the end the Fuji is cheaper and has a wider zoom (at both ends) so unless the Lumix has better lens performance I should go for the Fuji .... any advice?

Thanks