Sony has unveiled the world’s smallest and lightest ever camera with 30x zoom, launching the Sony HX50.
The new Sony Cyber-shot camera boasts an equivalent focal length of 24-720mm and offer image stabilisation that’s twice as effective as its predecessor, the Sony Cyber-shot HX200V, according to Sony.
Onboard the Sony HX50 is a 20.4-megapixel3 Exmor R CMOS sensor and BIONZ processor, with high-speed autofocus that works at more than twice the speed of the Cyber-shot HX200V4, Sony says.
Among the camera’s other key features are a dedicated Exposure Compensation dial on the Sony Cyber-shot camera’s top plate and integrated Wi-Fi that allows photographers to share photos instantly or use their smartphone as a remote control for the camera.
A Multi Interface Shoe allows photographers to incorporate accessories such as an electronic viewfinder, flash or microphone for better video sound quality, and the camera boasts a Multi Terminal for using a remote controller.
Other features on the Sony HX50 include a Memory Recall mode, which allows photographers to store three favourite camera settings, a battery life of 400 images and a range of creative effects modes.
The Sony HX50 price tag will be £350, with a release date set for the first week of May 2013.
Official Sony HX50 Specs
Effective Pixels (approx.)
1/2.3 type (7.82mm) Exmor R CMOS sensor
Sony G, 24-720mm, f/3.5 (W) – 6.3 (T), 11 elements in 10 groups (including 5 aspheric elements)
ISO (still image)
* Achieved using “By Pixel Super Resolution” technology and overlay burst shooting.
7.5cm (3.0type) (4:3) / 921,600 dots / Xtra Fine / TFT LCD
NP-BX1 and USB Charge/USB Power Supply
Battery Life / still image shooting (approx.)
400 images / 200 minutes
Approx. dimensions W x H x D
108.1mm x 63.6mm x 38.3mm
Weight (body only, excluding media and battery)
Approx. 272g (Battery and Memory Stick DUO are included) Approx. 246g (Body Only)